Opinions & Columns

Ahead of the Curve: Planting with Water-Jet Technology

Increasing interest in cover-crop farming across North America has a Canadian firm busy testing high-pressure water jet technology as a way to enable planters to cut through substantial amounts of residue without disturbing the soil.
Canadian firm developing ultra-high-pressure water jet system for planting through heavy residues and in hard soils with little soil disturbance. Look for possible retrofit kits for popular planters.
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Another Decade Down: More of the Same Ahead?

It’s just about a wrap on the second decade of the 2000s and from my perspective things are looking a “little” better than they have in a while in some respects, but not so much in others. For the most part, the first half of the last decade is very different from the second half. But it’s simply a matter of ag cycles and plateaus, according to some.
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Part 1

Relationship Selling: The Steps to the Sale

This is the first article in a 3-part series about four key elements of professional selling and marketing: 1) relationship selling tips and strategies, 2) hiring, training and leading a sales force, 3) integrating marketing and sales teams to perform as a whole unit, and 4) tips and strategies to measure sales and marketing effectiveness and performance.
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Farm Equipment

Conversations in Ag

Farm Equipment editors sat down with individuals touching various aspects of agriculture — among them dealers, farmers, manufacturers, economists and consultants — to moderate conversations about the biggest issues impacting the farm equipment industry.

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