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Dan Crummett
Ahead of the Curve

An Interactive Robot Points the Way to Smarter Farm Equipment

CNH engaged Agrishow 2025 visitors with a talking robot which answered questions and followed commands of voice prompts offering a glimpse into the future of machinery operation
By Dan Crummett posted on July 1, 2025

CNH engaged Agrishow 2025 visitors with a talking robot which answered questions and followed commands of voice prompts offering a glimpse into the future of machinery operation.



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Leadership Lessons

Adapting & Thriving Amid Uncertainty

By Wayne Brozek posted on July 1, 2025

Navigating uncertain market conditions has become the new normal for ag equipment dealers. While turbulence brings challenges, it simultaneously creates unique opportunities for dealerships agile enough to adapt swiftly and strategically.


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Time to Move Your Circle

Sometimes you’ve just got to get out of your own head.
By Mike Lessiter posted on June 26, 2025 | Posted in Manufacturer & Dealer Issues
For the first time in years, I attended a business media summit in Washington D.C. I was the only ag guy in a room full of mostly financial publishers. I hung around an extra day this time to see organizations that might be out of our normal field of vision. While AEM and AED are working on national machinery business issues, I wanted to hear from some groups who might not show up on your radar since their missions are tangential to your business.
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FEMA's 75th Anniversary

FEMA: "Here's to Another 75 Years"

By Larry Hansen posted on June 23, 2025 | Posted in Best Practices
FEMA not only made me a better employee, but a better person overall. The information and knowledge I gained over the years, and the relationships I acquired—many of them becoming lifelong friendships—are priceless.
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Farm Equipment

2025 Dealership of the Year

  • Mazergroup - Large Operation
  • Lowe & Young - Small Operation 
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Farm Equipment Videos

Planter Technology Upgrades from SurePoint Ag Systems

Planter Technology Upgrades from SurePoint Ag Systems

Product and Marketing Manager Matt Walters with SurePoint Ag Systems highlights the newest technology upgrades for planters. These include the new MVX Electric Seed meter, which provides seed singulation performance and is paired with RFX for row unit hydraulic downforce and many more.
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A&I Products

Since 1980, A&I Products has become a leading manufacturer and wholesale distributor of aftermarket replacement parts for the agricultural, turf, and industrial equipment markets. A&I Products' experience and expertise has greatly contributed to the company's reputation as a top supplier of quality, reasonably priced parts. Founded with roots as a small machine shop and repair facility, the company made the transition by manufacturing new parts to replace those that were identified as commonly needing repair. Throughout the 1980s, the company quickly garnered a reputation for offering quality parts at a reasonable price.

Yetter Farm Equipment

Built on 90 years of expertise, Yetter Farm Equipment leads the agriculture industry in designing effective and innovative equipment for residue management, seedbed preparation, precision fertilizer placement, harvest attachments, strip-tillage, and more.
Machinery Scope

Machinery Scope

At Machinery Scope, we believe you deserve the best risk management solutions for your investments in heavy equipment. Since 2013, we have been proud to offer extended warranty, appraisals, and inspections. Machinery Scope is a family-owned business built on our experience in farming and equipment dealerships. We understand your business and provide a personalized and professional level of customer service. Machinery Scope has built a strong warranty product with our customers in mind, offering the same professional level of service from the time you get a quote, through the processing of a claim.
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