Opinions & Columns

From the Desk of Kim Schmidt

Customer Service: Does It Really Matter?

Most business owners — and more specifically farm equipment dealers — would likely tell you that customer service and experience are important to the overall success of the business. I’d venture to say every dealer I’ve spoken with has prided themselves on the quality of service they provide the customer.
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People & Profits: Small Daily Improvements Key to Long-Term Results

This headline is based on a sign posted at my gym that made me think about your business, and my challenge to “Make 2018 the Year of Human Capital Development.” I started to think about the small things that you can do with your people to develop them and your dealership. Doing small things that lead to big things is a useful perspective for you to create change with your employees and colleagues. It provides an approach for you to do every day in order to create big improvements.
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Guest Blog

Performance & Recruiting in the Digital Age — Still a ‘People First’ Function

In high performing dealerships, every team member — from the general managers to the sales reps, finance personnel, service technicians and marketing experts — will be found in front of customers each and every day, interacting with them, engaging with them, and building lasting relationships to secure a prosperous future for their business. They are the very lifeline that ties the organization’s success to the customer.
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From the Desk of Kim Schmidt

Be the Voice for Your Business & Our Industry

Last week I had the pleasure and honor of joining the Equipment Dealers Assn. and many of you out in Washington, D.C. for the AED/EDA Fly-In. And despite the federal government being shutdown due to a light snow storm, it was a busy and productive 3 days in the capital. After spending Wednesday being briefed on some of topics we’d be lobbying in support of, we took to the Hill on Thursday, meeting with congressmen.
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