Manufacturer & Dealer Issues

Information on manufacturer and dealer relations and how the manufacturers impact dealership business.

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AgRevolution (Vincennes, Ind.) - May 2023 Farm Equipment Store Visit

Kim Schmidt and Mike Lessiter hit the road in May 2023 for a couple of dealer visits in Indiana. One of them was our first visit to AgRevolution’s newest store in Vincennes, Ind., which opened in the summer of 2022. For those unfamiliar, AgRevolution is the moniker of the 7 company stores owned and operated by AGCO since the fall of 2020. The following is a slideshow of some photos taken during that visit.

Read more at "Company Store Observations ... AGCO’s Ag Revolution"

2017 Equipment Dealers Assn. Dealer-Manufacturer Relations Survey

In early June, the Equipment Dealers Assn. (EDA) released the results of its annual Dealer-Manufacturer Relations Survey. Through this study, equipment dealers rated the companies whose products they represent on 11 key categories of dealership operations and support.

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High Speed Compact Discs: U.S. Market Overview (PDF)

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High Speed Compact Discs: U.S. Market Overview — A new study from Ag Equipment Intelligence, including primary research, of this newer farm equipment practice from Europe and its entrance into the U.S. farm equipment marketing.

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Versatile Dealer Magazine Audio Edition

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Versatile Dealer Magazine Audio Edition

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How New Equipment Technologies are Reshaping Farming

How New Equipment Technologies are Reshaping Farming

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For decades, farmers equated machine control with having two hands on the steering wheel, navigating their field on instinct and tradition. But the next generation of machine automation is imminent, offering the ag industry promising, yet unproven opportunities. View
Brand Loyalty Report

Brand Loyalty in the Farm Equipment Business (PDF)

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Every three years since 2011, Ag Equipment Intelligence editors have extensively surveyed farmers across 12 states encompassing the Corn Belt (Illinois, Indiana, Iowa, Ohio, Missouri), Lake States (Michigan, Minnesota, Wisconsin) and Northern Plains (Kansas, Nebraska, North Dakota, South Dakota) regions of the U.S. to gauge the level of loyalty they hold toward equipment. The culmination of a nearly a decade-long study, Ag Equipment Intelligence has now combined this extensive primary research into an insightful, comprehensive and unique dealership management report, Brand Loyalty in the Farm Equipment Business. 

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Brand Loyalty Report

Brand Loyalty in the Farm Equipment Business

$99.95

Every three years since 2011, Ag Equipment Intelligence editors have extensively surveyed farmers across 12 states encompassing the Corn Belt (Illinois, Indiana, Iowa, Ohio, Missouri), Lake States (Michigan, Minnesota, Wisconsin) and Northern Plains (Kansas, Nebraska, North Dakota, South Dakota) regions of the U.S. to gauge the level of loyalty they hold toward equipment. The culmination of a nearly a decade-long study, Ag Equipment Intelligence has now combined this extensive primary research into an insightful, comprehensive and unique dealership management report, Brand Loyalty in the Farm Equipment Business. 

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Farm Equipment Canada and Mexico Subscription

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Farm Equipment is a controlled-circulation trade publication serving retail dealers of tractors, implements and/or related farm machinery in the U.S., Canada and Mexico. Additionally, Farm Equipment serves retail dealers of shortline machinery, wholesalers and distributors of tractors, implements and/or related machinery and manufacturer’s representatives.

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2015 Benchmarking No-Till Farming in the U.S. (PDF)

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"Benchmarking No-Till Farming in the U.S. — 2015" is the only report of its kind for the farm equipment industry. Based on surveys of hundreds of U.S. farmers, this unique and valuable report represents the most comprehensive and up-to-date data available on U.S. no-till farming. View
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2013 Benchmarking No-Till Farming in the U.S. (PDF)

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"Benchmarking No-Till Farming in the U.S. — 2013" is the only report of its kind for the farm equipment industry. Based on surveys of hundreds of U.S. farmers, this unique and valuable report represents the most comprehensive and up-to-date data available on U.S. no-till farming. View
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2012 AEI Annual Business Outlook and Trends - Farm Equipment Forecast (PDF)

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Compiled and written by the editors of Ag Equipment Intelligence, the 48-page Dealer Business Outlook & Trends Forecast breaks out dealers' 2012 outlook by country (U.S. and Canada), by U.S. region, by equipment brand and by the size of dealership. It also provides a status report and analysis of North American farm equipment industry retail sales & inventory data, and insightful used farm equipment pricing & inventory analysis. View
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Farm Equipment 1-Year Subscription

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Farm Equipment is a controlled-circulation trade publication serving retail dealers of tractors, implements and/or related farm machinery in the U.S., Canada and Mexico. Additionally, Farm Equipment serves retail dealers of shortline machinery, wholesalers and distributors of tractors, implements and/or related machinery and manufacturer’s representatives.

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