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Dealership Marketing
ARTICLES
2026 Dealership Minds Summit
General Session: How to Unlock the Power of Critical Thinking in Equipment Dealerships
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2026 Farm Equipment Dealer Hall of Fame
2026 Farm Equipment Dealer Hall of Fame Video Series
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Telling the Story of a Dealership, One Video at a Time
Bane-Welker marketing team goes behind the scenes with employees & customers
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PRODUCTS
Brand Loyalty in the Farm Equipment Business (PDF)
$99.95
Every three years since 2011, Ag Equipment Intelligence editors have extensively surveyed farmers across 12 states encompassing the Corn Belt (Illinois, Indiana, Iowa, Ohio, Missouri), Lake States (Michigan, Minnesota, Wisconsin) and Northern Plains (Kansas, Nebraska, North Dakota, South Dakota) regions of the U.S. to gauge the level of loyalty they hold toward equipment. The culmination of a nearly a decade-long study, Ag Equipment Intelligence has now combined this extensive primary research into an insightful, comprehensive and unique dealership management report, Brand Loyalty in the Farm Equipment Business.
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2014 Big Dealer Report (PDF)
$29.95
The "2014 Big Dealer Report" is a joint project of Ag Equipment Intelligence and Currie Management Consultants. This unique report tracks the dynamic changes taking place with farm equipment dealer ownership in the U.S. and Canada. Along with a review of major dealer merger and acquisitions during the prior year, the 'Big Dealer' Report also provides a complete listing of North American's largest dealers, along with commentary on emerging distribution trends in the equipment industry. View
Top Articles
- AGCO & CNH Announce Precision & Technology Leadership Shifts
- CNH Reports 2Q 2026 Revenue Up 2%
- Farm Equipment's Best of the Web: August 07, 2026
- Malvese Equipment’s Two New York Locations Acquired by Dobbs Equity Partners from Al & Otto Cooley
- Art’s Way Celebrates 70 Years with Anniversary Celebration
Current Issue
Farm Equipment
2026 Dealership of the Year, Messick’s Equipment, Mount Joy, Pa.
22nd Annual Award Recognizes Top Farm Equipment Dealers
First-ever Ag Equipment Intelligence Executive Summit Held in Chicago on May 19-20
Where’s the Class in Class-Action?
Must Read Free Eguides
Download these helpful knowledge building tools
- Boots on the Ground (2025)
- Ag Equipment Intelligence Book of Lists (4th Edition)
- Ag Equipment Intelligence Book of Data Points (3rd Edition)
- What Your Salespeople Need: A Sales Skills Checklist
Farm Equipment Videos
AGCO & CNH Announce Precision & Technology Leadership Shifts
In this episode of On the Record, brought to you by Associated Equipment Distributors, we look at the implications Deere's settlement with the FTC has on the broader industry.
Top Directory Listings
A&I Products
Since 1980, A&I Products has become a leading manufacturer and wholesale distributor of aftermarket replacement parts for the agricultural, turf, and industrial equipment markets. A&I Products' experience and expertise has greatly contributed to the company's reputation as a top supplier of quality, reasonably priced parts. Founded with roots as a small machine shop and repair facility, the company made the transition by manufacturing new parts to replace those that were identified as commonly needing repair. Throughout the 1980s, the company quickly garnered a reputation for offering quality parts at a reasonable price.
Yetter Farm Equipment
Built on 90 years of expertise, Yetter Farm Equipment leads the agriculture industry in designing effective and innovative equipment for residue management, seedbed preparation, precision fertilizer placement, harvest attachments, strip-tillage, and more.
Machinery Scope
At Machinery Scope, we believe you deserve the best risk management solutions for your investments in heavy equipment. Since 2013, we have been proud to offer extended warranty, appraisals, and inspections. Machinery Scope is a family-owned business built on our experience in farming and equipment dealerships. We understand your business and provide a personalized and professional level of customer service. Machinery Scope has built a strong warranty product with our customers in mind, offering the same professional level of service from the time you get a quote, through the processing of a claim.