Dealership Marketing


Can You Remain an Optimist in a Challenging Market?

Last week I was on the road traveling in western Minnesota visiting dealers, manufacturers, service providers and even an impromptu stop at Alexandria Technical & Community College to check out the diesel mechanic program. Despite the hard year that North American farmers — and thus farm equipment dealers — have been having, nearly everyone I visited with seemed upbeat and relatively positive. Harvest is going to be a race against time this year.
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Wider World of Business

5 Google Ranking Factors You Must Consider

If you’re in business, you won’t last long without a website and your website won’t work for you unless you have a solid plan for search engine optimization. To reach potential customers and clients, you need to follow SEO best practices so you can rank for search terms related to what you offer.
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Farm Equipment

No More Order Takers: Strategies for Motivating & Improving Your Sales Team

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