Bringing two strong family businesses together can be messy. Trying to unite two cultures and two ways of operating the business into one isn’t without its challenges. But, for Sydenstricker Nobbe Partners (formed in January 2020 through the merger of Sydenstricker Implement Co. and Wm. Nobbe & Co.), year one of the merger proved not only to be a success but the team got there with little to no drama.

With each new product launch and update, farm equipment is becoming more sophisticated. As the equipment you’re selling becomes more complex, so does your approach to selling it.

The marketing manager for LandPro, a 20-store John Deere dealership based in New York, was at the John Deere annual sales meeting 7 years ago when she encountered the manufacturer’s configuration tool.

Members of Farm Equipment's dealer advisory board got together for a roundtable discussion on how the coronavirus pandemic is impacting the industry and what opportunities, if any, may become common practice for dealers.

These are strange times we're operating in, but the entire Farm Equipment team is dedicated to getting you the important content you want and need. In times of crisis, there's often an urge to help however you can. Social distancing and safer at home orders make that a little bit more challenging.