Best Practices, Niche Equipment Markets
Quality & Service Sets Stutsman Apart

Quality & Service Sets Stutsman Apart

What started as a way to make money delivering milk to town for the local creamery during high school turned into a feed delivery business for Eldon Stutsman in 1934.

Farm Equipment News

  • What's Ahead in Agriculture's Journey Toward Artificial Intelligence

    It’s important to remember, though, that the road to AI and complete machine autonomy is a long one. “Completely replacing a human is pretty hard to do - today,” said Michael Gomes, vice president of business development for Agriculture at Topcon. Along the journey toward AI, several important steps can be taken that can have a profound effect on the way food is produced.
  • Titan Machinery Appoints New CFO

    Larsen will succeed Mark Kalvoda, who will continue as the company's chief financial officer and treasurer until the effective date of Mr. Larsen's appointment.
  • Farm Equipment's Best of the Web: September 30, 2022

    Farm Equipment editors encounter a variety of articles, social media posts, podcasts and videos that offer a unique look at various aspects of our great farm machinery industry. Here is our favorite content from the past week. The Best of the Web This Week series is brought to you by CLEANFIX.

  • Renewable Diesel Projected to Turbo Charge U.S. Biofuel Growth

    By producing fuel using sources with lower carbon intensity than traditional petroleum-based products, the U.S. biofuels sector is well-positioned to play a major role in reducing greenhouse gas emissions.
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  • Thousands of dealers rely on Farm Equipment's E-Watch Daily to start their day informed with the latest industry news. As important to them as their first cup of coffee!
  • The Weekly Digest is delivered every Sunday from Farm Equipment editors to provide you with important industry news and popular farm equipment content from the past week.

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Farm Equipment Resources

Fundamentals for Dealers

Feeling overwhelmed?

Start with these information-packed articles hand-picked by our editors:

How Dealers Can Use ROI to Sell More than Farm Equipment
To successfully sell customers on ROI, determine the numbers that are important to them — hours saved, fuel savings, yield increases — and go from there.

8 Factors for Cultivating & Promoting a Professional Culture of Excellence
These facets are all tied closely to developing your dealership’s image, which in turn goes hand-in-hand with high customer satisfaction.

The Washout Cycle — A Better Way to Manage & Sell Used Equipment
Casey Seymour swears by this strategy for managing used — and new — inventory for the best cashflow.

How Leverage & Inventory Turnover Keep the Balance Sheet in Order
This executive shares his approach to teaching employees throughout the dealership the importance of leverage and turnover, the guard rails for keeping the balance sheet — and dealership — on track.


Farm Equipment Videos

Columns & Opinions

  • Daniel_Surpenant.jpg

    Anticipating the Dealership of the Future

    You’ve probably seen the movie trilogy Back to the Future. There’s no point in telling you the story, but just like in the movie, if we had a time machine, we could influence the present through our actions from the past and change our future through our actions of the present.
  • Common Ground Can Be Found on R2R

    It is not easy to do, but experience has taught me to listen to what the “other side” is advocating for and use that information to try find common ground.
  • What You Taught Me About Productivity

    Upon returning to the office from the Dealership Minds Summit this summer, our staff started planning how we’d turn all the great presentations into a solid report for this issue. Mike Lessiter came to me with a unique idea … let’s apply what we learned about tech efficiency, time estimates and service management to what we do here as editors.
  • Mike Lessiter

    Right to Repair Inquiry About John Deere's Customer Service Advisor

    While I suspected some information may have been conveniently left out, that's not the behavior of the dealer audience I know. While I don’t have endless labor hours to throw around like the think-tanks and lobbyists, I was willing to make an inquiry of my own — in an experiment of 1.

Used Equipment Remarketing Roadmaps

[Podcast] Sitting Down at the 2022 Moving Iron Summit

In this episode of the Farm Equipment's Used Equipment Remarketing Roadmaps Podcast, host Aaron Fintel sits down with 4 other used equipment managers from across the U.S. during the Moving Iron Summit held Sept 6-7 in Nashville.

2023 Precision Farming Dealer Summit


2023 PFDS Logo

Join top precision farming equipment dealerships from around North America for 2-days of unrivaled learning and networking during the 2023 Precision Farming Dealer Summit. You will discover actionable, best-practice ideas to run a more profitable precision farming business.

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Top Directory Listings


Editors' Picks for This Week

Farm Equipment editors encounter a variety of articles, social media posts, podcasts and videos that offer a unique look at various aspects of our great farm machinery industry. Here is our favorite content from the past week.

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The Best of the Web This Week series is brought to you by CLEANFIX.


Sprayer/High Clearance Values Guide

This month's equipment value guide highlights high clearance sparyers from Apache, Case IH, John Deere, Miller, New Holland and RoGator. All of the sprayers included in the selection are model year 2020 units and appeared in the Summer 2022 IronGuides issue.

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Values shown in the tables listed here represent the most commonly equipped options with typical usage hours on equipment of this age. For more detailed values use, an online appraisal tool for agricultural equipment that adjusts for your machine’s unique region, options and usage.

Special Coverage

Farm Equipment Dealer 100™

The Farm Equipment Dealer 100™ (a ranking of the top 100 North American farm equipment dealers — by number of locations) provides information on total and ag stores, brands, geographies served, employees, history, executives and ownership/company profile information.

Compiled by the editors of Ag Equipment Intelligence and Farm Equipment in collaboration with Machinery Advisors Consortium (MAC)this new, interactive content is made possible through the support of Verge Ag.

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Farm Innovations Review

Dealer Product Showcase

This month's featured products geared towards equipment dealers.

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Product Roundups

Top Store Items
How New Equipment Technologies are Reshaping Farming

How New Equipment Technologies are Reshaping Farming

For decades, farmers equated machine control with having two hands on the steering wheel, navigating their field on instinct and tradition. But the next generation of machine automation is imminent, offering the ag industry promising, yet unproven opportunities.
Brand Loyalty in the Farm Equipment Business (PDF)

Brand Loyalty in the Farm Equipment Business (PDF)

Every three years since 2011, Ag Equipment Intelligence editors have extensively surveyed farmers across 12 states encompassing the Corn Belt (Illinois, Indiana, Iowa, Ohio, Missouri), Lake States (Michigan, Minnesota, Wisconsin) and Northern Plains (Kansas, Nebraska, North Dakota, South Dakota) regions of the U.S. to gauge the level of loyalty they hold toward equipment. The culmination of a nearly a decade-long study, Ag Equipment Intelligence has now combined this extensive primary research into an insightful, comprehensive and unique dealership management report, Brand Loyalty in the Farm Equipment Business. 

2018 Big Dealer Report

2018 Big Dealer Report

Since 2009, the editors of Ag Equipment Intelligence in collaboration with the Machinery Advisors Consortium have compiled the annual "Big Dealer" Report to provide the ag equipment industry with a thorough, by-the-numbers analysis into the shifts in dealer ownership, along with insight into the implications these shifts have on the industry. It's the most detailed source of information on ownership changes and consolidation trends of North America's largest farm equipment dealers.



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