Dealership Minds: Managing the Measurables of a Precision Business
Best Practices, Precision Farming Sales & Service

Dealership Minds: Managing the Measurables of a Precision Business

Nick Rust has an idea. Actually, he has a lot of them. But inspiration is an expectation for the longest tenured member of H&R Agri-Power’s precision farming team.

Farm Equipment News

  • Blount International Appoints Paul Tonnesen CEO

    Blount International, manufacturer of the Woods and Oregon brands of equipment, appointed Paul Tonnesen as its chief executive officer, succeeding Josh Collins, who had served as CEO since 2009.
  • Kohler Engines Launches New Digital Training Options

    Considering the ongoing revolution in how we access and consume contents, Kohler says it deliberately designed its new service to give a global audience free access to speeches about current critical issues of our business. The manufacturer has planned a series of web events that will be live streamed on Facebook and Instagram.
  • Farmer Sentiment Rises Modestly in May

    Farmer sentiment improved slightly in May after falling sharply in both March and April. The Purdue University-CME Group Ag Economy Barometer reading in May was 103, up 7 points from the April reading of 96.
  • USDA Crop Progress Shows 93% of Corn, 75% of Soybeans Planted

    The latest Crop Progress report from USDA shows both corn and soybean planting progress remains above last year's progress.
View More

Must Read Free Eguides

Download these helpful knowledge building tools

View More

Free Newsletters

Join our community for unlimited access to the latest tips, news and information.

  • Thousands of dealers rely on Farm Equipment's E-Watch Daily to start their day informed with the latest industry news. As important to them as their first cup of coffee!
  • On the Record is a twice-a-month web broadcast that brings you the types of insights and analysis you've come to expect from the editors of Ag Equipment Intelligence.
  • The Weekly Digest is delivered every Sunday from Farm Equipment editors to provide you with important industry news and popular farm equipment content from the past week.

This month's digital sponsors:

Farm Equipment Resources

Used Equipment Remarketing Roadmaps

[Podcast] Walking the Line Between Depreciation and Reconditioning Costs

In this episode, host Casey Seymour of Moving Iron LLC 21st Century Equipment sits down with Alan Hoskins, president of American Farm Mortgage in Lexington, Ky. and discuss how Alan approaches the topic of depreciation costs vs. reconditioning costs.

Do you have a question about remarketing your used equipment? Submit your question to Casey today!

Read more from Ask the Expert

DMS 2020


The most influential “Dealership Minds” in the industry will gather August 4-5 in Omaha, Neb.

Learn More

Farm Equipment Videos

Columns & Opinions

  • Ahead of the Curve: Irrigation Tech Puts Sensors on the Pivot

    While satellite imaging of farm land and unmanned aerial surveillance of crops capture most of the attention in remote sensing, a young analytics firm and Valley Irrigation have been collaborating over the last couple of years to bring crop monitoring a little closer to the ground with sensors mounted on center pivot sprinklers.
  • To the Point: Finding the Opportunity in the Difficult

    Spring 2020 is going to be a spring that we remember and one that brought business challenges unlike any we’ve experienced before.
  • Relationship Selling-9 Tips & Strategies on Handling Incoming Sales Calls

    In teaching telephone techniques to salespeople and sales managers, I'm always amazed at how many misunderstand the value of the incoming calls to the business. Salespeople many times don't treat them as true lead. This misjudgment is costing the salesperson and the business thousands of dollars every year.
  • To the Point: Finding the Opportunity in the Difficult

    Spring 2020 is going to be a spring that we remember and one that brought business challenges unlike any we’ve experienced before. But crops still got planted, parts purchased and equipment serviced. There have been challenges indeed, but those challenges have brought opportunities to connect with your customers in different ways and also fine tune some processes.

Dealers on the Move: The Latest

First Choice Farm & Lawn Plans 5th Location in Memphis

Read More From This Series

Dealers on the Move is the latest news on dealer growth, including acquisitions, consolidations and new locations. It is brought to you by K•Coe Isom.

K•Coe Isom

Get ready for growth! Take a deep dive into financials, project ahead, benchmark against the industry, and get tools to make sound decisions that strengthen your operations and position your dealership for long-term success. Learn more...

Deere Historical Perspective Series

[Video] John Deere Enters the Tractor Business in 1912

In this 2.5-minute video interview, Neil Dahlstrom, Manager of History & Corporate Archives at John Deere, talks context about what the manufacturing world looked like in 1912. That was the year the plowmaker’s board of directors decided to enter the tractor business – when fewer than 1,000 gas- or kerosene-fuel tractors existed nationally. Watch Now »

More from this series

Farm Equipment‘s Deere Historical Perspective series is brought to you by Osmundson.

Top Directory Listings

Thought Leader Video Series

[Video] Scott Shearer

This episode of Farm Equipment's "Thought Leader" video series, Dr. Scott Shearer, Professor and Chair, Department of Food, Agricultural and Biological Engineering at Ohio State University shares how he and his peers have evolved their approach to ensure ag students continue their education, largely online, as well as the potential of adopting permanent changes to the academic calendar based on the lessons learned during the coronavirus pandemic. Watch Now »

More from this Series

Product Roundups

Top Store Items
How New Equipment Technologies are Reshaping Farming

How New Equipment Technologies are Reshaping Farming

For decades, farmers equated machine control with having two hands on the steering wheel, navigating their field on instinct and tradition. But the next generation of machine automation is imminent, offering the ag industry promising, yet unproven opportunities.
Brand Loyalty in the Farm Equipment Business (PDF)

Brand Loyalty in the Farm Equipment Business (PDF)

Every three years since 2011, Ag Equipment Intelligence editors have extensively surveyed farmers across 12 states encompassing the Corn Belt (Illinois, Indiana, Iowa, Ohio, Missouri), Lake States (Michigan, Minnesota, Wisconsin) and Northern Plains (Kansas, Nebraska, North Dakota, South Dakota) regions of the U.S. to gauge the level of loyalty they hold toward equipment. The culmination of a nearly a decade-long study, Ag Equipment Intelligence has now combined this extensive primary research into an insightful, comprehensive and unique dealership management report, Brand Loyalty in the Farm Equipment Business. 

2018 Big Dealer Report

2018 Big Dealer Report

Since 2009, the editors of Ag Equipment Intelligence in collaboration with the Machinery Advisors Consortium have compiled the annual "Big Dealer" Report to provide the ag equipment industry with a thorough, by-the-numbers analysis into the shifts in dealer ownership, along with insight into the implications these shifts have on the industry. It's the most detailed source of information on ownership changes and consolidation trends of North America's largest farm equipment dealers.



Visit Store