One of our salesmen was fond of telling equipment manufacturers, “If you ignore the dealer, they’ll return the favor.” He was right, and some manufacturers learned their lessons the hard way. Some didn’t survive.

I started my farm equipment career during the Gerald Ford administration. Things were rockin’ during those 3 years (1975-78). Fresh out of college with a business degree, I went to work as a commissioned salesperson

Football coaching legend Bill Belichick offers wisdom for the ag machinery business via an essay in the Wall Street Journal.

Our B.S. meter was off the charts earlier this week when a trusted and long-time ag media professional sent us a YouTube video that claimed Case IH had shut down its Racine and Fargo plants with no notice.

In the ever changing world of used equipment management, staying ahead of trends is crucial for success. Used equipment and remarketing managers face the ongoing challenge of ensuring their inventory aligns with shifting customer demands while maximizing profitability.