A look into how dealers are updating and modernizing their facilities and properties to improve efficiencies.


Dealership Modernization

New Facilities Focus on Customer Experience

3 dealers share the specs of their latest building projects and how they designed the new buildings to better serve both customers and staff.
When farm equipment dealers renovate their facility or build a completely new store, there are usually two main goals. First, create an environment that is appealing to customers and is easy for them to get what they need, whether it’s parts, finding the service department or buying new wholegoods. Second, create a facility that attracts potential employees and makes it easy and efficient for the dealership’s current employees to do their jobs.
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Special Report

Dare to Dream: How Might Dealer Facilities Evolve by 2030?

As customer demographics — and how they do business — shift, and equipment technology evolves, the function and style of the traditional farm equipment dealership will likely change with them.
From less new equipment inventory to display in the showroom to charging stations and drone stations — the features of the farm equipment dealership could look different 10 years down the road.
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Dealership Modernization

Building a Better Dealership

3 dealerships share how they conquered a new build, expansion and remodeling projects to improve the customer and employee experience.
A fire, a divided dealership and limited space were the challenges facing 3 dealerships who took on major construction projects to support their growth plans.
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Heritage Tractor Reopens After Fire

Heritage Tractor Reopens After Fire

Heritage Tractor, the Lawrence, Kan., John Deere dealership, reopened in late January after it was destroyed by a fire in May 2018. The building caught fire after a transformer fell onto the roof causing the interior building to ignite.
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