Knowing how your dealership is viewed on the digital market is essential for dealer organizations to grow and thrive. Join us on March 27 as Craig Taylor, Senior Digital Strategist, WEDA Digital, shares the elements of truly successful digital strategies for single and multi-store dealerships. Register now >>

Regardless of what the industry stats show, many dealers continue to struggle to sell and or manage their equipment. There are lessons to be learned and changes that need to be made to withstand market fluctuations and demands of the manufacturer. In this webinar, learn how to get salesmen engaged to move iron, the desired behaviors salesmen need when selling and buying iron, commission plans that work for all, how to create engagement through empowerment and how to own a problem and own the solution. [To view any of our webinar replays, you must be logged in with a free user account.]

The new year brings with it many fresh starts, including the start of new legislative sessions at the state and federal level. In this free webinar, Eric Wareham, VP Government Affairs for the Western Equipment Dealers Assn., discusses legislative priorities for dealers across North America. From taxes to data security, the legalization of cannabis and the status of right to repair initiatives, we will cover a range of topics that legislatures will take up this year that could affect your dealership. [To view any of our webinar replays, you must be logged in with a free user account.]

In this webinar, Brian Coffman, Managing Director and Owner of Broadventure, provides an overview of the M&A integration process and offers a proven approach to planning and managing these initiatives. He provides practical tips to get started on an effective integration project, answers questions from participants and provides information about how to get additional support. [To view any of our webinar replays, you must be logged in with a free user account.]

Equipment Dealer Consulting, LLC, the certified public accounting firm affiliated with Western Equipment Dealers Assn. (WEDA), released the 2018 Cost of Doing Business Study. In this webinar, Curt Kleoppel, CPA, CVA and Trent Hummel review and analyze the findings from this report and what that could mean for your dealership in 2019. [To view any of our webinar replays, you must be logged in with a free user account.]

In this webinar, Alex Zank, Data Editor for Farm Equipment and Ag Equipment Intelligence, reviewed the results of the first ever Dealership Marketing Expenditures survey, covering topics including marketing objectives, marketing priorities and newer marketing opportunities. [To view any of our webinar replays, you must be logged in with a free user account.]

In this webinar, Kelly Mathison, management consultant for the WEDA Dealer Institute, shows you a basic and easy to understand formula to create your own labor budget. He shows you how to break down the targets so that you and your technicians can hit their labor sales goals. He also shares some best practices to improve labor performance in your service department. [To view any of our webinar replays, you must be logged in with a free user account.]

A family owned business should be a lot of fun, as siblings have an opportunity that most people don’t have. That should be exciting and rewarding. Instead, it can lead to dysfunction, heartache and pain. In this free live webinar, Larry Cole, WEDA Dealer Institute trainer, discusses family business dysfunctions and strategies to create a positive and fun experience. [To view any of our webinar replays, you must be logged in with a free user account.]

In this live webinar event, Ag Equipment Intelligence editor/publisher Dave Kanicki and George Russell, a founding member of the Machinery Advisors Consortium, share a first look at the results of the 2018 Big Dealer Report. [To view any of our webinar replays, you must be logged in with a free user account.]

In this webinar, Michael Piercy, director of business development for the Western Equipment Dealers Assn., reviews the steps of the valuation process and discusses how it will benefit your organization. [To view any of our webinar replays, you must be logged in with a free user account.]