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AI in the Equipment Dealership: A Practical Guide to What Works, What Doesn’t & What to Look For

The industry is moving fast. But the dealers getting real value from AI aren’t chasing every trend, they’re making smarter choices about where technology helps and where their people still lead.

The industry is moving fast. But the dealers getting real value from AI aren’t chasing every trend, they’re making smarter choices about where technology helps and where their people still lead.


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Beyond Broke/Fixed: How Ag Equipment Dealers Can Secure Warranty Approvals

In an era driven by technology, documentation is paramount for reimbursement. Devon McGwin outlines the steps to move from simple service orders to robust, audit-compliant ag equipment warranty claims

Devon McGwin, development and compliance director with Warranty Consulting Services, notes that with nearly two decades of experience, he has seen the "gravy train" of simple warranty reporting disappear. 


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Farm Equipment

2026 Dealership of the Year, Messick’s Equipment, Mount Joy, Pa.

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