Industry Insider

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Are Online Sales Coming of Age?

Four large farm equipment dealers shared the current state of their online sales & e-Commerce initiatives with Farm Equipment during an online focus group coordinated by MacKay & Company.
Four large farm equipment dealers shared the current state of their online sales & e-Commerce initiatives with Farm Equipment during an online focus group coordinated by MacKay & Company.
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Ransomware Detected in Your Dealership ... What’s Next?

4 years removed from a Russian attack occurring during harvest, Sinclair Tractor, one of the 50th largest farm equipment dealers in the U.S., shares how it got through a ransomware attack.

Four years ago, we got hit with a ransomware attack. Russian software administered by North Korean state sponsored terrorists shut down our entire system right as corn harvest was happening.


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Ag Tire Talk

Operator Tips to Reduce Soil Compaction

How much soil compaction (percentage wise) is typically done on the first pass, what are recommended tips relative to defining traffic paths (easy operator changes) and run conditions (dry or wet) to reduce soil compaction, and do you have recommendation on penetrometer usage to determine level and depth of compaction?
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Long-Term Equipment Management Strategies for Dealers, Part 3

Equipment Rates Built for Individual Farms & Equipment Companies

If you asked your customers their equipment cost per acre, would they have an answer for you? Some might have a general idea of what their principal and interest payments are annually and could arrive at a per acre cost. But would that include key factors like depreciation, inflation and appreciation in equipment costs over the lifetime of the equipment fleet? Most likely, no.


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Long-Term Equipment Management Strategies for Dealers, Part 1

The 3-5 Year Equipment Outlook Tool

The airline industry rolls out new airplanes with an anticipated life expectancy. Some aircraft are designed for 15-20 years of heavy use, while others are designed for much longer periods of time; 80-100 years. This evaluation is made based on estimated miles, conditions, environments, and specific uses. Why then, do we do such a poor job of handling our farm equipment the same way?


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Wider World of Business

How Can Businesses Retain Employees?

‘Recognize strong work performance’

With unemployment rates at a historical low nationally, a big question looms: how do businesses retain their staff? Dr. Trish Petak, Kansas Wesleyan University’s Associate Professor of Business and Accounting, offers a simple answer.


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