Best Practices

Learn from other dealers how to successfully implement different best practices into your operation.

ARTICLES

The OEM-Customer Relationship in Ag: What Growers Want

Equipment manufacturers today recognize the importance of designing and developing cutting-edge, innovative product offerings meant to meet the ever-changing needs and wants of customers. But, according to a recent AEM research report conducted by Clutch, they aren't always well-equipped to maximize their relationships with those who use the machinery they produce.
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Process & Consistency Keep Used Equipment Business Moving

Jim Wood, chief sales and operations officer, explains how Rocky Mountain’s dedication to its processes and documentation have helped control the 36-store dealership’s used equipment inventory.
Through the second quarter of 2020, Rocky Mountain Equipment (RME), Canada’s largest Case IH dealership group, has reduced its used equipment inventory by C$40 million since the fourth quarter of 2019.
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George Russell

Leadership Lessons: Good to Great Dealership Flywheel – Leveraging Technology Assessing Technology as a Force Multiplier, Part 2

How your entire dealership hears and serves the customer is at the core of the 4th spoke of the flywheel. Dealerships that are built with balance and whose people are trusted to deliver and serve consistently will retain those customers and attract more new customers.
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Special Report

Young Growers Expect High Levels of Customer Service from Dealers

Although millennial growers may have different goals or approaches than farming veterans, they still want the same thing: excellent customer service and functionality.
As more young farmers are stepping into decision making roles in family farming operations, dealers will have to adjust how they interact with millennial customers.
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Daniel Surprenant

Daniel Surprenant

Daniel Surprenant has 30 years of experience in dealership training. His training company is Formation Future Inc. He is also a founding member of the Machinery Advisors Consortium.

EVENTS

EDA and ARI Network Services Announce Final Digital Marketing Webinar for 2018

8/30/18
Contact: Alex Hoffman
During this webinar, ARI’s marketing coordinator, Chloe Banholzer, will walk through proven methods to generate more reviews and explain how to turn both positive and negative reviews into opportunities. Read More

Webinar

Estate Planning Webinar with Bud Strong

10/28/20
Bud Strong will be summarizing potential changes in the estate tax laws and income tax laws that are likely to occur in 2021 if Joe Biden wins the election and the Democrats gain control of Congress. Read More

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