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Breaking News from Farm-Equipment.com

• Raven Industries, SST Software Announce New Relationship
• Case IH Chief Baker to lead P&H Mining
• Ritchie Bros. Auctioneers to Acquire California-based Martella Auction Co.
• Raven Industries Posts Solid 3Q, Remains Cautious on Farm Equipment
• Deere & Co. Drops Lawsuit Against AGCO Corp. Employee
• John Deere Dealer Named Chairman of OSU Foundation
• CNH Appoints Andreas Klauser President and CEO of Case IH
• AGCO Cancels January Dealer Meeting, Gives Dealers, Customers Incentives to Visit AgConnect
• Producer Says Ethanol from Corn Cobs Will Soon Compete with Gasoline
• AEM Salutes Member Companies for Industry Service
• AEM Elects 2010 Officers & Directors
• Expect Restructuring as Mahindra’s New Boss Takes Over
• Preview: Deere to Report 4Q Financials Next Week
• Ernst & Young's Venture Capital Award of Excellence Honors Titan Machinery
• FEWA-AIMRA Becomes Equipment Marketing & Distribution Assn.
• Poll: Agribusiness Industry Leaders Have Positive Outlook for 2010

In the October/November 2009 Issue

2010 Dealer Business Trends and Oultook
Farm equipment dealers know they’ll be tested in the coming sales year, but most say they’ll hold their own in 2010.

‘Keeping’ Customers is Job One at Agri-Service
Prying customers away from competitors is always challenge, but keeping the customers you already have also needs to be a priority.

Manufacturers Roll Out Cutting-Edge Planting & Seeding Equipment
More options, flexibility and precision are hallmarks of the newest planters introduced during the Farm Progress and Big Iron shows.

Editor's Page

Telling Your Side of the Story...

Herman Wilson: More from "Telling Your Side of the Story"

How-to-Sell Series

Landrollers Present an Emerging Sales Niche
After years of use in Canada, landroller use is emerging in the U.S., and dealers are finding another niche product to offer to growers.

Getting the Most from Equipment Auctions
Moving used equipment via auctions not only helps reduce inventories and improve cash flow, but also provides market intelligence that helps dealers set realistic prices for trade-ins.

Equipment Makers Ready for a Solid 2010
With all of the new product rollouts at this year's Farm Progress Show, it's evident that farm equipment manufactuers are betting on a good sales year ahead.

Planning for Profits

Using Service Scorecards to Improve Absorption
People like to know the score. That’s why we spend a lot of time glancing at the scoreboard when watching a sporting contest. “How many outs? What’s the down and the yardage?” We do the same thing in business. “How are we doing? How many units are sold? What’s the bottom line?”

Trade Values & Trends

Used Planters: Size Matters
The old adage “bigger is better” is as true for planting equipment as it is throughout agriculture. While sales and prices are strong, large planters are driving the market.

Farm Equipment's Industry Q&A: Improving Absorption Rates — Read Your Responses!

Featured Videos

2009 Dealership of the Year

The eight-part 2009 Farm Equipment Dealership of the Year video series is sponsored by Iron Solutions, the leading source of equipment market intelligence for used agricultural, industrial and outdoor power equipment.

Young's Equipment

• Part 1: Profiting from a 7-Day/Week Schedule
• Part 2: Recruiting Foreign Technicians
• Part 3: GPS -- Leading the Customers
• Part 4: Opportunity After Disaster

Bonneville & Madison County Implement

• Part 1: Turning Around a Struggling Store
• Part 2: Hiring Energy & Enthusiasm
• Part 3: Managing a Fast-Growth Path
• Part 4: Absorption Rate is Key to Stability

Click here for the "Dealer Of The Year" video archives.

Web Exclusives

NEWEST WEB EXCLUSIVE ITEMS INCLUDE:

• Herman Wilson: More from "Telling Your Side of the Story"
• Special Report: A Timeline of Ag Equipment ‘Firsts’
• The Biggest Farm Equipment Dealers in North America
• Agri-Service: There’s Still a Place for the Single-Store Dealership
• Metrics of Management: Part 4 of 4

ESSAYS FROM FARM EQUIPMENT DEALERS

	Bob Scott I attribute much of my success to my heritage. My father, Wally, taught me most of what I know. He is very conservative, and his conservatism rubbed off on me.
	Brian Carpenter We follow three base principles in our operation. Surround yourself with good people and treat them fairly. Manage the balance sheet. Involve yourself in buying decisions.
	David Meyer We need to understand what is important to the customer, what drives his purchase decisions and what differentiates you and your dealership from the others.
	Doug Heritage In the past number of years of being an equipment dealer in Western Canada, I have leaned many different things and accepted many different challenges this industry brought to us.
	Jay Pickrel To be successful in business, you can’t always take the main road. In this type of business and in this industry, you must spend time in the present with your staff and customers on day-to-day activities.
	Tim Young To be successful in business, you can’t always take the main road. In this type of business and in this industry, you must spend time in the present with your staff and customers on day-to-day activities.

Coming in the Next Edition of Farm Equipment!

Up next is the annual 2010 PRODUCT SHOWCASE edition of Farm Equipment! This special 40th anniversary edition provides you with a fast and easy look at all the new products available for the North American market in 2010. Featuring separate sections for each product category, this comprehensive pictorial guide showcases the new equipment choices that can make a difference in your business in 2010. In addition to special coverage on four decades of product innovations, this edition also includes a special, in-depth editorial report on “The Future of Farm Equipment Distribution” that you won’t want to miss.

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