Going with an eCommerce system that your current website vendor offers is a good first choice, but if they don’t offer a solution that fits your needs, don’t worry. There are many options for your equipment dealership to choose from.
Getting the sales team to follow up with online sales leads can be a headache. What's the best scenario for dividing that follow-up responsibility between sales and marketing? Who should own it? Online leads are great, but what if I can't get my guys to chase them?
Last week I was on the road traveling in western Minnesota visiting dealers, manufacturers, service providers and even an impromptu stop at Alexandria Technical & Community College to check out the diesel mechanic program. Despite the hard year that North American farmers — and thus farm equipment dealers — have been having, nearly everyone I visited with seemed upbeat and relatively positive. Harvest is going to be a race against time this year.
Nearly 30 years in business media have taught me that when you get stuck on a topic and/or don’t know the right questions to ask, just get it out there ... Subscribers will tell you the questions to ask (and of whom). You’ll also receive the occasional comment about whether the columnist has made a sudden change in medication (you know who you are).
For 13 years, I have worked in the ag equipment business. Along the way, I have had many mentors and trustworthy people teach me everything I know. One reoccurring theme has been differing opinions between the auction market and the retail market.
We heard from an old friend, and now an ex-equipment dealer, last week. He said he’s thrown in the towel, sold his single-store John Deere dealership and is now looking at other possibilities for what to do with the rest of his working career.
To say this has been a challenging year would be a gross understatement. In areas of the Corn Belt, the growing season was cursed with too much rain and now not enough.
Change isn’t always easy, but it also doesn’t have to be hard. How challenging change is on a team, to some extent, depends on how it is introduced and integrated.
In this episode of On the Record, brought to you by Associated Equipment Distributors, we look at President Trump's tariff reduction on ag equipment, the latest dealer sales forecasts, and how high input costs are keeping farmer sentiment down.
Since 1980, A&I Products has become a leading manufacturer and wholesale distributor of aftermarket replacement parts for the agricultural, turf, and industrial equipment markets. A&I Products' experience and expertise has greatly contributed to the company's reputation as a top supplier of quality, reasonably priced parts. Founded with roots as a small machine shop and repair facility, the company made the transition by manufacturing new parts to replace those that were identified as commonly needing repair. Throughout the 1980s, the company quickly garnered a reputation for offering quality parts at a reasonable price.
Built on 90 years of expertise, Yetter Farm Equipment leads the agriculture industry in designing effective and innovative equipment for residue management, seedbed preparation, precision fertilizer placement, harvest attachments, strip-tillage, and more.
At Machinery Scope, we believe you deserve the best risk management solutions for your investments in heavy equipment. Since 2013, we have been proud to offer extended warranty, appraisals, and inspections. Machinery Scope is a family-owned business built on our experience in farming and equipment dealerships. We understand your business and provide a personalized and professional level of customer service. Machinery Scope has built a strong warranty product with our customers in mind, offering the same professional level of service from the time you get a quote, through the processing of a claim.