George Russell

George Russell

George Russell is a founding member of the Machinery Advisors Consortium. The group offers training, consulting and coaching to improve processes and people, resulting in increased customer satisfaction, customer value and business profitability. He can be reached at George.Russell@MachineryAdvisors.org .

ARTICLES

George Russell

Leadership Lessons: Good to Great Dealership Flywheel – Leveraging Technology Assessing Technology as a Force Multiplier, Part 2

How your entire dealership hears and serves the customer is at the core of the 4th spoke of the flywheel. Dealerships that are built with balance and whose people are trusted to deliver and serve consistently will retain those customers and attract more new customers.
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Special Report

Consutlant Perspective

George Russell, Machinery Advisors Consortium
The Dealership of 2030 will leverage technology to improve productivity while increasing contact with customers and prospects over broader areas and market segments.
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Good to Great Dealership Flywheel — Leveraging Leadership

Coping with COVID-19 – Be Scared & Be Calm

The COVID-19 pandemic has been called a “black swan,” a metaphor for an extremely rare event that is unforeseen, but which can have enormous impacts. Examples of black swans were the 9/11 attacks which had bad impacts, and the development of the internet which has had a generally good impact.
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George Russell

Leadership Lessons: Good to Great Dealership Flywheel Spoke #3 Build a Strong Culture & Leverage Vital Processes

“Culture eats strategy for breakfast” — a quote attributed to management guru Peter Drucker defines the core idea of this spoke. The best plans fail without a strong culture to support them. On the flip side a strong culture means your dealership is more likely to overcome setbacks and changes even without a strong strategy.
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