Luke Sheppard

Luke Sheppard

Luke Sheppard is the newest MAC Advisor with 20 years of experience in the construction and forestry equipment industry for OEM and dealerships including engineering, operations, general management, and executive leadership. His company offers programs in technical leadership development and Lean dealer methods backed up with his recently published book, Driving Great Results.


Leadership Lessons: Building a 2nd Machine Age Dealership

Execute & Innovate Part 1: 5 Tips for Process Improvement

“We sell tractors. We fix them. We collect the money.”
This was the insight I received from a seasoned iron peddler upon my first visit to an equipment dealership more than 20 years ago. Simple and action-oriented, his statement summed up the fundamentals of equipment distribution.

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