FEMA has been, and will continue to be, a vital link in the U.S. and Canadian ag equipment markets and without such an organization those markets would lag in new product development and introduction. 

While tallying up the poll questions we asked dealers on the Farm Equipment Dealer 100, it came as no surprise that the area where the most dealers (70%) planned to hire was technicians

One of our salesmen was fond of telling equipment manufacturers, “If you ignore the dealer, they’ll return the favor.” He was right, and some manufacturers learned their lessons the hard way. Some didn’t survive.

I started my farm equipment career during the Gerald Ford administration. Things were rockin’ during those 3 years (1975-78). Fresh out of college with a business degree, I went to work as a commissioned salesperson

Football coaching legend Bill Belichick offers wisdom for the ag machinery business via an essay in the Wall Street Journal.