Department Management - Articles

Leadership Lessons: Good to Great Dealership Flywheel – Leveraging Technology Assessing Technology as a Force Multiplier, Part 2

September 1, 2020 | Posted in Best Practices, Department Management

How your entire dealership hears and serves the customer is at the core of the 4th spoke of the flywheel. Dealerships that are built with balance and whose people are trusted to deliver and serve consistently will retain those customers and attract more new customers.

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Improve Customer Retention and Value Through Your Aftermarket Departments [Webinar]

August 27, 2020 | Posted in Department Management

As whole goods sales slowdown, there is added pressure on aftermarket financial performance. Customer and competitive forces are also major challenges for dealer profitability. WEDA Dealer Institute Trainer Kelly Mathison offers insights on improving performance and increasing profitability through interdepartmental cooperation between parts and service. [To view any of our webinar replays, you must be logged in with a free user account.]

Using Metrics & Incentive Programs to Optimize Aftermarket Revenue

Reed Allen, director of aftermarket for AgriVision Equipment, talks about how he implements incentive programs, tracks department metrics and uses mentorship to get the most from his parts and service departments.

By Ben Thorpe posted on July 12, 2020 | Posted in Best Practices, Department Management

With the importance of parts and service increasing as the ag economy continues to decline, making sure aftermarket operations are running at peak performance is key.

Are You Inspired By Change?

By George Keen posted on July 10, 2020 | Posted in Best Practices, Department Management

The world has been shut down. Did you let that stop your business? Probably not!

Leadership Lessons

Leveraging Technology Assessing Technology as a Force Multiplier

By George Russell posted on June 30, 2020 | Posted in Best Practices, Department Management

Technology is a “Force Multiplier” for your dealership. The force multiplier concept comes from the military but to explain it simply, think of a hammer. A hammer amplifies your effort to produce more output.

Generating Cash Part 4: Selling Aged Equipment in the Wholegoods Department

By Ben Thorpe posted on June 1, 2020 | Posted in Best Practices, Department Management

In a recent webinar, Trent Hummel, consultant and trainer with the Western Equipment Dealers Assn.’s Dealer Institute, outlines key areas where dealerships can find room to generate extra cash in their wholegoods department.

Generating Cash Part 3: Billing Efficiency & Warranty Losses in the Service Department

By Ben Thorpe posted on May 25, 2020 | Posted in Best Practices, Department Management

Trent Hummel, a consultant and trainer with the Western Equipment Dealers Assn.’s Dealer Institute recently gave a webinar for Farm Equipment where he explained how dealers should be taking down credit card numbers ahead of time, when to get OEMs to help pay for warranty losses and how to increase billing efficiency.

Generating Cash Part 2: Optimizing the Parts Department

By Ben Thorpe posted on May 18, 2020 | Posted in Best Practices, Department Management

In a recent webinar, Trent Hummel, consultant and trainer for the Western Equipment Dealers Assn.’s Dealer Institute, explained how dealers can maximize the benefit of their OEM return program, sell obsolete parts to the wholegoods department at a discount and have their technicians assist by upselling parts while on service jobs.

Generating Cash Part 1: Tracking Expenses in Accounting

By Ben Thorpe posted on May 8, 2020 | Posted in Best Practices, Department Management

Trent Hummel, consultant and trainer for the Western Equipment Dealers Assn.’s Dealer Institute, explained in a recent Farm Equipment webinar how simple actions like examining expense reports and arranging for payment as services are rendered can improve cashflow.

Today’s Recap: Marguerite Kleinedler, VP Marketing at Koenig Equipment

By Kim Schmidt posted on April 23, 2020 | Posted in Best Practices, Department Management, Dealership Marketing

Dealership marketing managers at farm equipment dealerships have been pushing digital tools for sales and lead management for years, but the adoption of such tools has been slow. The current coronavirus crisis forced the adoption of such tools for Koenig Equipment, a 15 store John Deere dealership group in Indiana and Ohio, says vice president of marketing Marguerite Kleinedler.

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Leadership Lessons: Good to Great Dealership Flywheel – Leveraging Technology Assessing Technology as a Force Multiplier, Part 2

Improve Customer Retention and Value Through Your Aftermarket Departments [Webinar]

Using Metrics & Incentive Programs to Optimize Aftermarket Revenue

Are You Inspired By Change?

Leveraging Technology Assessing Technology as a Force Multiplier

Generating Cash Part 4: Selling Aged Equipment in the Wholegoods Department

Generating Cash Part 3: Billing Efficiency & Warranty Losses in the Service Department

Generating Cash Part 2: Optimizing the Parts Department

Generating Cash Part 1: Tracking Expenses in Accounting

Today’s Recap: Marguerite Kleinedler, VP Marketing at Koenig Equipment

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