Reed Allen, director of aftermarket for AgriVision Equipment, talks about how he implements incentive programs, tracks department metrics and uses mentorship to get the most from his parts and service departments.
This year’s EDA Dealer-Manufacturer Relations Report showed shortline manufacturers score higher on average than full-line manufacturers, as well as beating the average of all combined manufacturers on the survey.
In a recent webinar, Trent Hummel, consultant and trainer with the Western Equipment Dealers Assn.’s Dealer Institute, outlines key areas where dealerships can find room to generate extra cash in their wholegoods department.
Though dealers surveyed in 2020 indicated the lowest rate of decrease in brand loyalty yet, many also saw farmers more willing to prioritize quality dealer service over staying loyal to a specific color.
Trent Hummel, a consultant and trainer with the Western Equipment Dealers Assn.’s Dealer Institute recently gave a webinar for Farm Equipment where he explained how dealers should be taking down credit card numbers ahead of time, when to get OEMs to help pay for warranty losses and how to increase billing efficiency.
In a recent webinar, Trent Hummel, consultant and trainer for the Western Equipment Dealers Assn.’s Dealer Institute, explained how dealers can maximize the benefit of their OEM return program, sell obsolete parts to the wholegoods department at a discount and have their technicians assist by upselling parts while on service jobs.
Trent Hummel, consultant and trainer for the Western Equipment Dealers Assn.’s Dealer Institute, explained in a recent Farm Equipment webinar how simple actions like examining expense reports and arranging for payment as services are rendered can improve cashflow.
Regardless of tillage practices, no growers were safe from last year’s weather. With the summer’s moisture sticking around into the fall (and in some places into the winter), many growers missed crucial fall tillage to get their seedbeds ready.
In this episode of Farm Equipment's Thought Leader Series, Associate Research Editor Ben Thorpe sits down with Ken Zuckerberg, lead economist and sector strategist for grains and farm Inputs at CoBank.
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