Articles by Ben Thorpe

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On the Record

February Used Equipment Pricing Mixed at Auctions & Dealer Lots

In this episode of On the Record, brought to you by Associated Equipment Distributors, we look at how used dealer and auction prices are trending. In the Technology Corner, Noah Newman shows up Trimble’s new Bilberry Smart Spraying System. Also in this episode, dealers report few department manager retirements coming, AGI earnings, the Farm Equipment Hall of Fame and Mahindra's North America CEO talks 2024 market share goals.
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Used Equipment University Series

[Video] Increasing Your Used Turns: Levers to Pull

In this episode of Farm Equipment’s Used Equipment University video series, Kyle Jimenez, used equipment manager at John Deere dealer Castongia Tractor, talks about what he does to increase used equipment turns. He covers repricing strategies, staying on top of trade-in valuations, when wholesale comes into the picture, and more. The Used Equipment University series is brought to you by Tractor Zoom
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On the Record

Deutz-Fahr Grows High Horsepower Tractor Business, Dealer Network

In this episode of On the Record, brought to you by Associated Equipment Distributors, PFG America CEO Daniel Cook discusses the company's goals for expanding Deutz-Fahr's North American presence. In the Technology Corner, Noah Newman hits the technology highlights of the 2024 National Farm Machinery Show. Also in this episode, CNH Industrial reports $18.1 billion in 2023 ag sales, fewer dealers plan to build brand new dealerships and Deere dealers' inventory levels are rising.
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2024 Dealership of the Year

WCTractor Invests in Rental, Young Leadership & Remote Service for Success in 2024

With a 44 year old owner, 10 stores & aggressive growth plans, WCTractor aims to expand in several directions to advance its business

When WCTractor Owner Chris Wackman first bought the dealership in 2014, he had zero experience in selling equipment. In fact, he came from a family of oil barrel manufacturers and had been the fourth generation to run that family business.


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