Best Practices

Used Equipment Remarketing Roadmaps

[Podcast] Lessons from 2017 to Improve Used Equipment Sales in 2018

Casey Seymour of 21st Century Equipment and Moving Iron LLC speaks with Don Aberle, senior manager of used equipment for Titan Machinery. The two discuss the auction market and how customers are reacting to crop prices as well as machinery prices as well as the leasing market and if it’s had any impact on the used equipment market.
Casey Seymour of 21st Century Equipment and Moving Iron LLC speaks with Don Aberle, senior manager of used equipment for Titan Machinery. The two discuss the auction market and how customers are reacting to crop prices as well as machinery prices as well as the leasing market and if it’s had any impact on the used equipment market.
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Sponsored Content: Success in Shortline Machinery

How Dealers Add Shortlines

Customer requests may initiate consideration for bringing on a new shortline, but the boss will decide what’s best for his store.
Customer requests may initiate consideration for bringing on a new shortline, but the boss will decide what’s best for his store.
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From the Desk of Mike Lessiter

Depth Chart, Talent Scouting Report ... How It’s Worked for Us

We launched the “Lessiter Media Depth Chart” at a quarterly employee meeting last year. Put simply, it’s a place to seed the names of individuals who our employees see as sharing our core values and could one day be candidates for job openings. The intent is to identify and document potential talent — and assign someone to get to know them — BEFORE we have the need.
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Sponsored Content: Success in Shortline Machinery

Dealers are ‘Sold’ on Shortlines

Innovation and speed to market give shortline equipment the edge in meeting the changing demands of the professional grower and emerging markets.
Innovation and speed to market give shortline equipment the edge in meeting the changing demands of the professional grower and emerging markets.
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Used Equipment Remarketing Roadmaps

[Podcast] Working Through the Down Commodity Market

Casey Seymour of 21st Century Equipment and Moving Iron LLC speaks with Chip Nellinger of Blue Reef AgriMarketing. The two will review 2017’s high yields despite a challenging harvest season with Nellinger providing his insights on the corn, soybean, wheat and cattle markets.
Casey Seymour of 21st Century Equipment and Moving Iron LLC speaks with Chip Nellinger of Blue Reef AgriMarketing. The two will review 2017’s high yields despite a challenging harvest season with Nellinger providing his insights on the corn, soybean, wheat and cattle markets.
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Dealer Operations Report

Used Farm Equipment Digital Marketing Proven Practices / Expert Techniques

Representatives from Tractor House, Iron Solutions, Fastline, Iron Connect, Machinery Pete and Auction Time provide case study examples of how technology is helping market used equipment in a digital world.
Representatives from Tractor House, Iron Solutions, Fastline, Iron Connect, Machinery Pete and Auction Time provide case study examples of how technology is helping market used equipment in a digital world.
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Worth Another Look: Advice from Past Dealerships of the Year

In 2009, Farm Equipment editors invited alumni from its Dealership of the Year award winners group to share the best advice they will pass on to their successors. Six top dealers contributed their thoughts and these originally appeared online on Farm Equipment's website. As this series approaches its 10th anniversary, we believe they've stood the test of time and are worth another look — or a first time look — by our dealer readers.
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