Opinions & Columns

Kanicki
From the Desk of Dave Kanicki

Signs & Sentiments Pointing Up

We’ve been reporting during the last few months that there were signs popping up in various places that suggest that business levels are improving for North American dealers. Many of these came from our own dealer surveys during the past year.
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Zemlicka
From the Desk of Jack Zemlicka

A Silver Lining on the Road to Recovery

We’ve all seen and heard about the widespread devastation caused by the recent hurricanes in the southern U.S. Images and stories covering the immediate impact was startling, but the aftermath is perhaps even more astonishing.
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Michael Ellis

If It’s Everyone’s Job, It’s No One’s Job

A recent Rural Lifestyle Dealer poll hints that dealers may be failing when it comes to the critical first moments of customer service.
A recent poll Rural Lifestyle Dealer ran addressed the topic of greeting customers and, while there was a clear-cut winner, it actually raised more questions than answers for me.
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