How will farm equipment dealers grow their businesses in the near future? Sell more equipment? Acquire more locations? Offer more types of product, like compact construction equipment or specialized machinery? Diversify into other types of businesses?
I’d call it one of the hotter spots in the used farm equipment market during the past 12-18 months — used tractors in the 100 horsepower range. Auction prices have been solid here in early 2016.
I can’t say I’m a big fan of this time of the year. While farmers are anxious to get in the fields and dealers are busy helping them get ready, I’m reading all of the speculation that industry pundits tend to toss around just before planting season. Most of it doesn’t say much.
I didn't see this one coming. Values on used combines are surprisingly strong here early in 2016. Values are even holding to up (yes, up) on some slightly older used models in that 5-10 year-old range.
“They’re planting fence to fence!” This cry could be heard as it echoed down the halls of the USDA when the National Agricultural Statistic Service (NASS) released their planting intentions report on March 31.
The single biggest challenge preventing specialty ag equipment manufacturers from expanding their operations and market reach is the lack of adequate distribution channels. Or more plainly stated, they can’t find dealers to sell their products. Or maybe it’s the kind of dealers they want — and need — to sell and service their equipment.
Do these comments sound familiar in your dealership? Gen X manager about a Millennial employee: “Why doesn’t he wait his turn, work hard and earn my trust?”
As financial and environmental pressure continues to mount on farmers to reduce chemical inputs, the marketplace is responding with a host of sophisticated products aimed at better targeting crop protectants. At the same time, the demand for more precise sprayer capabilities opens sales and service opportunities for equipment dealers ranging from new OEM equipment sales to retrofit projects on existing spraying equipment.
Last summer I was invited to speak to a farm equipment dealership’s sales team on new opportunities in the farm equipment business. Unfortunately, I wasn’t able to do it, but the fact that managers at the dealership were intentionally addressing the subject of new opportunities told me a lot about that organization.
I was out at the Wisconsin Public Service Farm Show when I heard the big news that John Deere had acquired majority ownership of self-propelled sprayer manufacturer Hagie Manufacturing, Clarion, Iowa. Hagie's sprayers, which followed the direct-to-farmer model for most of its 70 years, will, over the next 15 months, be distributed through to Deere’s strong network.
In this episode of On the Record, brought to you by Associated Equipment Distributors, Jason Webster, commercial agronomist with PTI Farm, breaks the results of PTI Farm’s 2024 HIgh Speed Planting Corn Study.
Built on 90 years of expertise, Yetter Farm Equipment leads the agriculture industry in designing effective and innovative equipment for residue management, seedbed preparation, precision fertilizer placement, harvest attachments, strip-tillage, and more.
At Machinery Scope, we believe you deserve the best risk management solutions for your investments in heavy equipment. Since 2013, we have been proud to offer extended warranty, appraisals, and inspections. Machinery Scope is a family-owned business built on our experience in farming and equipment dealerships. We understand your business and provide a personalized and professional level of customer service. Machinery Scope has built a strong warranty product with our customers in mind, offering the same professional level of service from the time you get a quote, through the processing of a claim.
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