Best Practices

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For Success After the Trade-In, Preparation Trumps All

Customer transparency and equipment showcasing is key, but according to trade-in experts, most sales are won or lost before customers step into the dealership.
Equipment might get old, but smooth trade-ins at maximum margins never go out of style. With little question about the pitfalls of leaving used machines on the lot too long, dealers tuned in to learn the good, the bad and the ugly of equipment turnover strategies.
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Comparing Compensation Programs: Focus on What You Want

AgriVision (John Deere) and Livingston Machinery (AGCO) detail the compensation programs they’ve developed to keep attention on used equipment — and the actions they most want to drive.
Used equipment experts agree that there’s no silver bullet when it comes to a compensation plan. There are numerous variables, personalities and ways of doing business and no single program is a panacea. But like most things, as a manager, you get to choose which behaviors you most want to drive, and also the set of challenges that go along with them.
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Wider World of Business

What’s More Important in an Employee, Loyalty or Skill?

When hiring new employees for your business, you may run across two types of candidates during the interview process. One recruit is as loyal as the day is long but doesn’t have the skills needed to fill the role. The other is highly-skilled but is focused solely on making money. How do you choose?
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Used Equipment Remarketing Roadmaps

[Podcast] The Used Equipment Market from the Wholesale Perspective

Casey Seymour of 21st Century Equipment and Moving Iron LLC is joined by Aaron Fintel, of 21st Century Equipment, a 16-store John Deere dealership with locations throughout Nebraska, Colorado and Wyoming. The two discuss how fickle the wholesale market is and hopes for the future.
Casey Seymour of 21st Century Equipment and Moving Iron LLC is joined by Aaron Fintel, of 21st Century Equipment, a 16-store John Deere dealership with locations throughout Nebraska, Colorado and Wyoming. The two discuss how fickle the wholesale market is and hopes for the future.
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