Articles Tagged with ''Birkey’s Farm Store''

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[Video] Tackling Challenges & Connecting with Customers

Ron Birkey discusses his approach to organizational problem-solving and customer relationship management. He describes using structured group processes to identify and prioritize company issues, implementing basic marketing principles focused on understanding customer needs. The 2026 Farm Equipment Dealer Hall of Fame video series is brought to you by Geringhoff.
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[Video] Learning to Work as a Team and Be 'Subordinate' to the Board

Ron Birkey discusses the evolution and challenges of a dealership business during the 1990s and beyond. He explains how Birkey's Farm Store worked to establish proper governance structures, with owners learning to understand subordination and different operational roles. The 2026 Farm Equipment Dealer Hall of Fame video series is brought to you by Geringhoff.
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[Video] Timing Is Everything with Acquisition Growth & Expansion

Birkey’s Farm Store grew from $56 million revenue in 1999 to $346 million by 2012, representing 600% growth. It expanded beyond their traditional contiguous dealer strategy when it acquired the Galesburg, Ill., store in 2002, requiring significant organizational changes and personal commitment from leadership. The 2026 Farm Equipment Dealer Hall of Fame video series is brought to you by Geringhoff.
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Executive Q&A

Why Birkey’s Farm Store Set Up an ESOP

Mike Hedge, CEO of 17-store Case IH dealer Birkey’s Farm Store, says the ESOP helps with employee retention and will fuel future acquisitions.

Birkey’s Farm Store, a 17-store Case IH dealership with locations in Illinois and Indiana, announced Jan. 6, 2022, it had become 100% employee-owned as part of an Employee Stock Ownership Plan, otherwise known as an ESOP. 


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Sponsored Content: Success in Shortline Machinery

How Dealers Add Shortlines

Customer requests may initiate consideration for bringing on a new shortline, but the boss will decide what’s best for his store.
Customer requests may initiate consideration for bringing on a new shortline, but the boss will decide what’s best for his store.
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