Ron Birkey discusses the evolution and challenges of a dealership business during the 1990s and beyond. He explains how Birkey's Farm Store worked to establish proper governance structures, with owners learning to understand subordination and different operational roles.
The 2026 Farm Equipment Dealer Hall of Fame video series is brought to you by Geringhoff.
Since 1880, Geringhoff has specialized in the development of high-class and innovative harvesting heads that are head of the class no matter the crop. Since then, a lot has changed, but our dedication to providing superior products and our passion for agriculture has remained steadfast.
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