While previous articles have addressed dominating a market, initiating a strategy and executing with speed, all using the precepts of Sun Tzu’s “The Art of War,” this column will use the same source to identify the leadership attributes necessary to win a protracted war of attrition.
Just read Mike Lessiter’s Op-Ed (“To The Point: In Praise of Straight Talk,” March 2015). In my circle of life (began since 1960s, dealer-principal since the 1970s), I have been a student of the industry. I followed Case and its rise, along with the disasters along the way, as well as Allis Chalmers and its demise.
While scanning through the news that had come in over the weekend something jumped out at me — the growing role of women in agriculture. The two headlines that caught my eye were "Women Play Key Roles in Agriculture Jobs," from The Herald Journal in Logan, Utah, and "AGCO Celebrates Formation of First Women in Manufacturing Chapter in Minnesota," from the Daily Globe in Worthingon, Minn.
I began writing a regular column in 2009 under the banner “Planning for Profits,” which focused on ways progressive farm equipment dealers can improve their bottom lines. In early 2012, the editorial focus changed to “Technology for Profits” — that is how dealers can and should use technology profitably. This list responds to dealers who have asked for copies to previously published articles.
The evolution of farm tractors from traction devices to diesel-electric power plants took another step in February as engineers met during the National Farm Machinery Show in Louisville, Ky. The purpose of the meeting was to discuss standards for the electrification of tractors and various implements.
While my last two columns focused on “Dominating the Market” and “Initiating a Winning Strategy” by utilizing the principles of Sun Tzu’s “The Art of War,” this column will address similar precepts necessary to execute a strategy with the alacrity necessary to be victorious.
Speaking alongside three dealers at a shortline manufacturing event in Vegas last fall, I closed up the panel citing a difference between the dealers and the independent execs in the audience.
Conventional wisdom would tell us, no. Now is the time to avoid the risk that comes with a soft market and wait until business picks back up. This kind of sounds to me like trying to time the stock market: take your best educated guess at when things will pick up or fall off and hope you guessed correctly.
Earlier this week, we officially unveiled a completely redesigned website. Featuring a clean, organized look with easy-to-browse content, Farm Equipment is the largest depository of dealer-driven news and insights on the Internet, with years of Farm Equipment magazine content and all of the stories that have appeared in E-Watch.
Nearly everyone I have spoken with about the Big Data debate — but not everyone — agrees that farmers “own” the data they develop and compile from their field operations; not simply "control" it, but "own" it.
In this episode of On the Record, brought to you by Associated Equipment Distributors, Jason Webster, commercial agronomist with PTI Farm, breaks the results of PTI Farm’s 2024 HIgh Speed Planting Corn Study.
Built on 90 years of expertise, Yetter Farm Equipment leads the agriculture industry in designing effective and innovative equipment for residue management, seedbed preparation, precision fertilizer placement, harvest attachments, strip-tillage, and more.
At Machinery Scope, we believe you deserve the best risk management solutions for your investments in heavy equipment. Since 2013, we have been proud to offer extended warranty, appraisals, and inspections. Machinery Scope is a family-owned business built on our experience in farming and equipment dealerships. We understand your business and provide a personalized and professional level of customer service. Machinery Scope has built a strong warranty product with our customers in mind, offering the same professional level of service from the time you get a quote, through the processing of a claim.
GROW.MORE.PRECISELY. We are dedicated to creating innovative agricultural practices that help growers boost crop production and improve sustainability. With cutting-edge hardware, powerful software and truly unbeatable support, we take pride in creating and delivering solutions that empower farmers around the world.