Best Practices

WEDA Dealer Institute

6 Ways to Guarantee Customer Loyalty [Webinar]

What kind of power does your dealership have over your customers? Is your dealership building loyalty that makes your business indispensable to customers, creates life-long relationships and makes price irrelevant? Presented by Jim Facente, a trainer for WEDA’s Dealer Institute, this webinar highlights 6 key factors that will make your dealership indispensable to your customers. [To view any of our webinar replays, you must be logged in with a free user account.]
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Wider World of Business

5 Questions to Ask Yourself to Encourage Employees to Speak Up

If you are in an influential position, you have probably said words to the effect of “My door is always open.” You likely meant this declaration very genuinely. You might well feel that you are a pretty approachable sort of person and that others feel comfortable coming to you with their issues and their ideas.
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7 Considerations for Succession Planning for a Precision Farming Business

2017 Precision Farming Dealer Summit — Roundtable #12
The 2017 Precision Farming Dealer Summit succession planning roundtable in St. Louis “played” to a packed room. Moderated by Tim Norris, CEO, Ag Info Tech (2016 Most Valuable Dealership), Mount Vernon, Ohio, the participants included family-owned precision dealerships with a handful to employees all the way to businesses with hundreds of employees.
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Trial, Error and Growth: Cervus’ Lessons in Diversification

From agriculture to transportation, Cervus has diversified while remaining true to its core values and expertise.
With 64 locations, Cervus Equipment Corp. is the largest dealer group for John Deere and Peterbilt Motors across Canada. The company is a diversified equipment dealership group, with 35 of its dealerships in agriculture, 11 construction and industrial, and 18 in transportation. Of the 64 total dealerships, 6 are located in Australia, 9 in New Zealand and the rest in Canada.
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Precision Farming Dealer Summit

Precision Service Challenge: Making Money & the Pieces Fit

Dealers need to figure out how to improve their bottom lines while resolving compatibility issues for their farm customers.
Mixing and matching precision farming equipment and components can, in many cases, produce a superior system for some operations. On the other hand, compatibility issues with such systems have been known to create major headaches for precision farming technicians whose job it is to make them operate properly.
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Precision Farming Dealer Summit

Smith Implement ‘Blows Up’ the Precision Ag Department

The precision manager of this 5-store dealership fired himself, reassigned the specialists to other departments and took away the safety net.
In an engaging session of the Summit, Matt Eldridge, director of aftermarket sales, Smith Implements, Greenfield, Ind., shared how their 5-store dealer group turned course and loaded up all its “precision chips” into traditional departments.
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