Items Tagged with 'digital marketing'

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Eric Shanfelt

How to Effectively Use Digital Marketing for Ag Equipment Dealers

Eric Shanfelt, founder of the Local Marketing Institute, breaks down the basics of digital marketing and how — and why — farm equipment dealers should implement a digital marketing strategy.
Eric Shanfelt, founder of the Local Marketing Institute, breaks down the basics of digital marketing and how — and why — farm equipment dealers should implement a digital marketing strategy.
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Good Data Takes Digital Marketing Further for Farm Equipment Dealerships

Dealerships need to be strategic with their marketing plan – sending the right message to the right people at the right time – knowing your data drives that process
“Data is the currency of the internet,” says Tim Whitley, CEO of Team SI, a full-service marketing firm headquartered in Little Rock, Ark. “The smartphone to the person right or left of you is being served different ads all the time. No person’s ads are identical to their neighbor’s and data is leading that charge.”
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