Home / Blogs / Opinions & Columns

Opinions & Columns
Opinions & Columns RSS FeedRSS

Jeff Bowman
Ask the Expert

High-Horsepower Marketing: It's About to Get Personal

By Jeff Bowman posted on April 26, 2019 | Posted in Dealership Marketing
As a businessperson, I’m impressed by the many ways that grower ingenuity and hard work are paying off, even in an enduring down market. However, as a marketer I am a bit distressed — all that variation in equipment, customer operations and facilities makes it even harder to reach customers with relevant messaging.
Read More
Kanicki
From the Desk of Dave Kanicki

On Average, Big Dealers Still Operate 23-24 Stores Each

(About the Same as 9 Years Ago)
By Dave Kanicki posted on April 23, 2019
There is one fewer big dealer on Ag Equipment Intelligence’s Big Dealer list than there was a year ago at this time. A year ago, we showed 188 dealership groups vs. 187 this year. Is the consolidation of North American farm equipment dealers finally slowing?
Read More
Lessiter
From the Desk of Mike Lessiter

Career Outlook: ‘Yes, there’s a Lot of Room to Move Up in This Industry’

I wanted to find out what a 34-year-old thinks about young talent and today’s industry.
By Mike Lessiter posted on April 16, 2019
Last month, the new “Our Dealer Story” podcast featured a one-on-one with Landis Stankievech of Trochu Motors, a large single-store farm equipment dealer in Alberta. It was a fascinating interview, as it isn’t every day that a young Ivy League athlete, Rhodes Scholar and fast-tracked corporate professional moves back into their parents’ basement to join a farm equipment dealership.
Read More
Kim Schmidt
From the Desk of Kim Schmidt

Business Advice from Baseball’s Greats

By Kim Schmidt posted on April 9, 2019 | Posted in Best Practices
Spring is here and that means baseball season is upon us (and here in Wisconsin we’re blessed with the top of the National League Milwaukee Brewers, adding to the fun). With baseball comes hotdogs, beer and … business advice (bear with me).
Read More

This month's digital sponsors:

Top Articles

Current Issue

View More

Must Read Free Eguides

Download these helpful knowledge building tools

View More

Farm Equipment Videos

Analysts Comment on CNHI CEO's Departure

Analysts Comment on CNHI CEO's Departure

In this episode of On the Record, brought to you by Weasler Engineering, we look at some analyst comments on Scott Wine's departure from CNH Industrial. In the Technology Corner, Noah Newman talks to Pessl Instruments' CEO about the recent investment it received from Lindsay Corp. Also in this episode, dealers and farmers chime in on brand loyalty, air seeder sales forecasts and layoffs at the Racine, Wis., Case IH plant.
View More
Top Directory Listings

Yetter Farm Equipment

Built on 90 years of expertise, Yetter Farm Equipment leads the agriculture industry in designing effective and innovative equipment for residue management, seedbed preparation, precision fertilizer placement, harvest attachments, strip-tillage, and more.
MonTag

Montag Mfg

Montag is the industry’s innovative leader for precise, accurate metering of fertilizer, seed and other nutrients. The Montag system has become the standard for deep banding of fertilizer. Montag is also pioneering the technology for cover crop seed application. The new Cover Crop+ is able to meter the smallest seed, and can be mounted to tillage implements, combines, plus Hagie sprayers and detasselers.

Machinery-Scope-Finance-Scope.png

Finance Scope

Finance Scope is able to provide the best financing opportunities for equipment dealers and customers through a diverse mix of lending companies under one single platform. Our large group of lenders, allows for competitive rates regardless of credit scores. Additionally, dealers and customers have access to the industry’s best expertise surrounding finance and lease structures, for all purposes, within the agricultural and construction industries. We provide all of this into one online platform to provide our customers with the best available tailored finance solution for their equipment.
View More