Articles Tagged with ''shortline dealers''

Sponsored Content: Success in Shortline Machinery

Succeeding as a Shortline Dealer: The Ultimate Wake-Up Call

Based on the experience of shortline dealers across the country, being cancelled by a major doesn't have to be the death knell of your business.
Based on the experience of shortline dealers across the country, being cancelled by a major doesn't have to be the death knell of your business.
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RDO Equipment
Sponsored Content: Success in Shortline Machinery

RDO Equipment's Structure for Shortlines

RDO Equipment Co. recognized greater opportunities in shortlines and put dedicated resources on the job to manage decision-making across this 28-store farm equipment dealer group.
Lee Rogness, the dealer-principal of Interstate Inc. (Fergus Falls, Minn.) before selling to RDO Equipment Co. in 2008, knows the power of shortlines. His business “survived on shortlines” during transitions between majors in the tumultuous 1980s, before Interstate inked a contract with John Deere. “We lived on shortlines,” he recalls. “And then we took on Deere and we made money on both and had good market share.”
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Ag Equipment Intelligence

Farm Equipment Orders Slip by 8% in June

Results of the July 2014 "Dealer Sentiments & Business Conditions Update" survey showed that overall industry sales slipped by 4% year-over-year in June.
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