Articles Tagged with ''Dealership of the Year''

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Johnson Tractor — Student of Used

Tired of losing customers to wholesale auctions and farm sales during the lean years of 1982-86, Leo Johnson, partner, Johnson Tractor in Janesville, Wis., found survival in a "If you can't beat 'em, join 'em" approach. He was soon an active participant in anywhere used iron was being sold. "Buying and selling used equipment got us through," he says.
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Cleaning Up the Service Job Board

Brent Whetstone, service manager at Ellens Equipment, displays the company's new digital job board. Whetstone explains how upgrading from their old white board system has improved accuracy and productivity for the other service members, cutting down on skipped over work requests and miscommunication.
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The Ellens Approach to Finding Good People

A business is reliant on finding and training the best person for the job, however the perfect employee can show up in the last place you'd expect. Linda Ellens, co-owner and controller at Ellens Equipment, further explains this as she recalls how having an eye for character and personality were key in finding someone perfect for the company.
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Incentivizing Parts & Service to Improve Absorption

Any business leader knows that a good idea can come from anywhere. Linda Ellens, co-owner and controller at Ellens Equipment, understands this and impresses upon her employees that no money saving idea is too small as they strive to improve their parts and service absorption rate. The employees are further incentivized as Linda provides examples of how expense savings come back to benefit the employees in a big way.
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Ellens Equipment Prepares for the Future

Determined to see the business continue for the benefit of both the customers and employees, Don Ellens, owner of Ellens Equipment, unveils his succession plan. Having seen the driving force Luke Ellens has been within the company, Don has already begun the process of transitioning ownership of the business over to his son.
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Diversifying the Business with Construction

Don Ellens, owner of Ellens Equipment, remarks on the decision to expand his dealership to include Bobcat equipment. The move to diversify came with its own challenges, such as finding the right salesmen, however Ellens found that when the dairy market dipped down, their new construction market had grown drastically allowing the dealership to flourish in an otherwise difficult time.
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