Items Tagged with 'farmer'

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Special Report: Alternative Distribution

Alternative Distribution: Farmer/Dealers

Some shortline manufacturers are eager to set up farmer/dealers that they believe will passionately work their line based on their own on-farm success with the product. This model borrows from the seed-selling model and how seed companies successfully recruited farmers to represent them in their local area with a mini-sales organization.
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From the Desk of Dave Kanicki: February 21, 2012

One of the nice things about standing in the long food concession lines at the National Farm Machinery Show last week is I got to meet some pretty interesting people. In my case, I visited with some farmers attending the show. One thing about farmers is they love to visit.
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