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Brand Marketing: How to Reach Customers in the Digital Age

Brand marketing and reputation building used to be a combination of print advertising and word-of-mouth. Radio and TV advertising entered the mix along the way, but within the past decade or so, brand marketing has shifted dramatically from the tried-and-true, taking on a whole new form in the digital realm.
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Hesston by Massey Ferguson 2900 Series Round Balers Improve Baling Efficiency

Hesston by Massey Ferguson, the industry-leading hay equipment brand from AGCO (NYSE:AGCO), is raising the bar on baling efficiency with the introduction of the new 2900 Series round baler. This high-capacity baler is designed to feed faster and more smoothly, achieving dense, uniform big round bales regardless of the crop or crop conditions. These features mean faster baling speeds and better results when baling tough crops such as corn residue or wheat straw.
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Hesston by Massey Ferguson Introduces 2200 Series Large Square Balers

Hesston by Massey Ferguson, the industry-leading hay equipment brand from AGCO (NYSE:AGCO), will introduce the 2200 Series large square baler at the 2013 Farm Progress show in Decatur, Ill. The 2200 Series builds upon Hesston's reputation for reliable, high-capacity large square balers and rock-solid bales. New features engineered into the 2200 Series help custom harvesters and producers bale a wider variety of crops, particularly crop residue, under a broad range of conditions.
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