Articles Tagged with ''Dealership Minds''

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Dealership Minds

Building a Customer-Focused Team

Santiago Alcantar wasn’t an expert on agriculture equipment when he joined Kern Machinery in 2013, but he was an expert when it came to customer service and retailing. Before joining the dealership as the parts manager for the Bakersfield and Lancaster stores, Alcantar worked as a manager for AT&T and Sears.
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Clay Camp
Dealership Minds

Coming Back to the Dealership

For Clay Camp, son of Clayton Camp, president and co-owner of Kern Machinery, working in the family business at the farm equipment dealership was always the goal. After numerous summers spent helping out at the dealership while in high school, Clay knew he liked the atmosphere and always pictured himself returning to the dealership.
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Online Extras: February 2016 Issue

Web-exclusive content for this issue includes:

  • An inside look at how Kern Machinery thrives in California’s highly diverse and rapidly changing ag environment
  • Articles about dealerships finding success with shortline machinery

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Dealership Minds 2016: Kern Machinery

How to Encourage Preventative Maintenance

Preventative maintenance programs have helped Kern Machinery identify potential worn parts on equipment that may need attention. Don Zajac and James Boel, service managers for Kern Machinery in the San Joaquin Valley (California), explain how these programs are built and the value the customers see in them. The 54-part 2016 Farm Equipment Dealership Minds video series is sponsored by Charter Software.
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Dealership Minds 2016: Kern Machinery

Specialty Equipment Poses Unique Challenges for the Service Department

Don Zajac and James Boel, service managers for Kern Machinery in the San Joaquin Valley (California), explain the range of challenges they face as service managers to get equipment fixed on an appropriate timeline, whether it's John Deere equipment or one of their shortlines. The 54-part 2016 Farm Equipment Dealership Minds video series is sponsored by Charter Software.
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