Shortline Legends Hall of Fame Recognized at FEMA's 2025 Convention
The 2025 inductees of the Shortline Legends Hall of Fame were recognized — in front of their peers — on October 30, 2025 during a presentation at the Farm Equipment Manufacturers Assn.’s Marketing & Distribution Convention in Las Vegas. Watch John M. Tye's featured segment.
Farm Equipment‘s Shortline Legends video series is brought to you by FEMA.
For 75 years, FEMA members bring choice, value and Innovation to Agriculture. Shortline manufactures offer preferred brands at better margins, First to the market with innovation and dealers are more profitable with shortline manufacturers. For 75 years, customers prefer equipment from FEMA shortline manufacturers. Learn more at www.farmequip.org.
The son of a sharecropper, 2025 Shortline Legends Hall of Fame inductee John Tye was reared in a home with no hot water nor sewer. About the time his dad, J.M., tossed him the tractor keys at age 10, Tye laughs, he’d also decided he’d pursue something other than farming.
John Tye chaired the Farm and Industrial Equipment Institute (forerunner to today’s AEM) in 1989 and was president of the Farm Equipment Manufacturers Assn. (FEMA) in 1991-92. He is one of FEMA’s most active past presidents and remains chair of the association’s Risk Management Committee via Sentry Insurance.
John M. Tye III
Formerly of Tye Co., AgEquipment Group, Lubbock, Texas
Claim to Fame: John Tye was chairman of the Farm and Industrial Equipment Institute (forerunner to today’s AEM) in 1989 and president of the Farm Equipment Manufacturers Assn. (FEMA) in 1991-92. He is one of FEMA’s most active past presidents and is chairman of the association’s Risk Management Committee via Sentry Insurance.
The ag equipment industry owes a debt to that bumpy tractor and Texas heat, which led to one of the greatest examples of farm equipment manufacturing leadership over the last half-century. His “day job” changed the day he sold his AgEquipment Group (by then consisting of Tye, Glencoe and Farmhand brands) to AGCO in 1995.
Now 80, he may be the most influential past president of the Farm Equipment Manufacturers Assn. (FEMA) ever, still serving on the association’s Risk Management Committee and attending most of the 3-times a year FEMA board meetings. He and wife, Vel, have been fixtures of the FEMA community since the mid-1970s. His work with Sentry provided a decades-long depth of risk management services to many of the small manufacturers who previously had fewer options in product liability coverage.
From Power Systems to Sporting Goods to Farm Equipment
Tye, the son of a farmer by the same name, brought two engineering degrees to Milwaukee-based Allis-Chalmers (A-C). He was brought in to work on its power-generation businesses, a diversification for the once highly respected ag OEM. One Wisconsin winter convinced him something better existed and he landed in plant operations for a sporting goods company. That initially took him to Los Angeles, and then to Arkansas and then Connecticut as he developed a reputation as a “turnaround man.”
At the same time, his farmer dad, J.M., ventured into the farm equipment dealer business by picking up the Oliver brand contract in Lockney, Texas. As furrow irrigation was embraced in dryland cotton, equipment modifications were needed to make it work.
“With nothing available, he cooked up a planter in the back room of the dealership,” recalls Tye. “One neighbor after another wanted it and Dad built them.”
Getting the Dealers Going
Shortline Legend Hall of Famer John Tye recalls taking his 3-point hitch drills to dealers in Arizona and California. The strongest dealer — at least financially — was usually a John Deere dealer. But they were “tough nuts to crack.”
“I was in Arizona and a Deere dealer said to me, ‘If God meant for there to be a 3-point hitch drill, John Deere would build one — we aren’t interested.’
“Well, we’d often go down the street to the Case or the IH dealer, or the AGCO dealer who might've been the second best. They’d find our story interesting and many would give it a shot. In many cases, it went over extremely well.”
The elder Tye began to think that manufacturing iron might be a better fit for him than peddling it. “He closed the dealership, auctioned off all the equipment and manufactured planters. He then had the idea that he could make a grain drill for those same customers to seed their cotton, grain sorghum and wheat.”
He developed a 3-point hitch drill in which the gauge wheels could be moved to plant over the bed and in the furrow. Once again, he found modest success. But unlike his son, the elder Tye realized he wanted to farm, not build iron.
He’d had only 4 employees, but they were “driving him nuts.” While John was home from Connecticut for Christmas, J.M. approached him about leaving a 300-man factory to take the wheel of his tiny manufacturing business — so he could return to farming.
Tye, who was working for a $100 million enterprise (“still a little company vs. his first gig with A-C,” he says) resigned and moved south to Texas in 1972 to take over his father’s shop.
He began seeking new opportunities and made several product line additions. “My father was happy to help if it was designing something new and happy to go take something out to the farm and try it out. But he didn't want to be involved in the actual manufacturing and particularly not the marketing and sales end of things.”
Tye found an ag equipment distributor in Amarillo to cover the local area, and then built relationships with a number of the other larger ag equipment distributors (2-step distribution was more common then) which quickly brought expansion. A mix of manufacturer reps and direct salespeople were added to gain better control in driving sales. He soon expanded nationally and then into offshore markets.
Making a Name in No-Till
The Tye company got into disc bedders, not because it needed to be in the tillage world, but because farmers needed better conditions in which to speedily plant their beds. The company’s ability to roll with the changes in farming brought new opportunities.
Agronomists were sharing that soybeans would yield better if planted on narrow rows, he recalls. “The problem was there was no way to control weeds because you couldn't cultivate it. BASF came up with Basagran, a herbicide that killed everything but the soybeans.
The Tye Co. became a key player in seeding and planting, and in supplying specific units for no-tillage.
“It became easy to plant narrow-row soybeans. And everywhere soybeans could be planted, we sold narrow row soybean drills,” he says, noting that BASF was very good at supporting and spreading the word.
The evolution of planting narrow row soybeans into wheat stubble and double cropping edged the company into the no-till world. “We weren’t really planning to get into it, but the ability to go right into wheat stubble was the No. 1 example for planting soybeans in the Midwest,” he says, describing his early drill designs featuring crude, homemade coulters set up for 8-inch rows.
Experimenting with coulters is what got them into the new no-till business, and it would become a major innovator in that upstart conservation practice in the 1970s and 1980s. In Frank Lessiter’s 2022 book, From Maverick to Mainstream: A History of No-Till Farming, Tye admitted he never thought no-till stood a chance. “You’ve got to plow the ground and kill the weeds or the weeds will overtake things,” he recalls of his skepticism. His concerns were allayed as BASF supported the practice and spread the word about its herbicide performance, first in conventional tillage and then into no-till.
Yet Dr. John Bradley, longtime head of the Univ. of Tennessee’s Milan Ag Experiment Station, says Tye proved very supportive of the Milan No-Till Field day from the early 1980s on, and supplied the first no-till drill to Bradley and his team. As a result, the Tye drill was recommended by Bradley to a host of other experimental stations.
Like many shortline manufacturers, the majors approached Tye to do contract manufacturing. Illinois farmer B.G. Schluetter had built a crude carrier attachment that had coulters and lift wheels that he attached to his Tye drill to make no-till work. Tye licensed his patent, and had gone to work to make it marketable and manufacturable. It caught John Deere’s attention and the OEM paid Tye to ship a few units to Iowa.
“John is reserved but very smart and always good at picking people to run things for him and giving them resources to build it. He was straight and honest with suppliers and had high expectations of them to do their part. He was interested in everything, not just his drills…”
– Morry Taylor, chair of tire & wheel supplier Titan International
“There appeared to be a big internal battle going on at Deere — the marketing folks wanted a product in the market immediately — which would’ve been before they ultimately came with the 750 drill. The engineering folks wanted to wait until they could develop their own.” Ultimately, Deere’s engineers called it quits on the project.
Even though the project died, Tye got an early view into how excited Deere’s marketing team responded to the no-till trend. “We doubled down on the promotion and the sales. There was a huge group of folks that bought before the ability to do no-till drilling. They were adding these units to their drills to be able to no-till with them.”
An Extension into Pastures
Along the way, Tye was approached with a new market opportunity. “Someone asked, ‘If you can build no-till drills, why can’t you build something to renovate my pasture?’ We said, ‘Tell us more.’”
There proved to be a large demand as well. “A lot of folks in the cattle business wanted to renovate their pasture without plowing it up. With the no-till pasture renovation machine, we had several boxes that could handle different kinds of seeds — from the little to the big to the fluffy grass seeds — depending on what you wanted to put in.”
Bradley recalls Tye’s “Pasture Pleaser” that was the first developed for the application and was a big success in the pre-Roundup days. It would have a number of variations and sizes, up to 160 inches and 4 40-inch rows, in both pull and 3-point versions.








