Opinions & Columns

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Examining the Remarketing Manager Role

Last month, I talked about the used equipment manager and how the position is different from that of a remarketing manager. Both the remarketing manager and the used equipment manager share 85% of the same characteristics. The remaining 15% is where the most significant differences are.


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Leadership Lessons

Drive a Culture of T.E.A.M. Work to Stay Customer Centered as Generations Change

It is vital to understand the changing generations of both your customers and — most importantly — your employees. Not appreciating the generational differences may lose you both customers and employees. Knowing the values, virtues and capabilities of each generation will help you retain both.
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Ask the Expert

A Closer Look at the Used Equipment Manager Role

Last month I wrote about the difference between a used equipment manager and remarketing manager. I am not sure I can do justice to both with just one article, so I will spend some time looking at what the used equipment manager does and what kind of person is needed.


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Leadership Lessons

How Will Your People Take Care of Your Customer? It’s T.E.A.M. (Work)

Here is the inescapable reality: your front-line employees are the direct link between your company and your customers. To achieve your goal to go from good to great, your employees will need the following skills and knowledge, led by you, to establish a company culture centered on your clients. 


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