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Press Release

American Society of Agricultural Consultants Adds Veteran Industry Executive

Russ Green has announced membership in the ag consulting organization, American Society of Agricultural Consultants (ASAC). Part of the Machinery Advisors Consortium (MAC), Green serves on the Stratovation Group board and has recently been selected as Executive Ambassador with the Agriculture Future of America (AFA).
May 12, 2025 | Posted in Manufacturer & Dealer Issues, Operations & Finance
Russ Green has announced membership in the ag consulting organization, American Society of Agricultural Consultants (ASAC).
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Answer Letter ... More Industry Perspective on ‘Root Cause of the ‘Ripped Up Deal’ — Volume Discounts’

By Leo Johnson posted on October 28, 2024 | Posted in Manufacturer & Dealer Issues
A few days ago my wife emailed me a link to Farm Equipment’s guest blog penned by Duane Scholten from Scholten’s Equipment. She knows I’m not afraid to cast an opinion … especially related to the farm equipment industry. Even though I don’t believe I’ve met Duane, based on his column and bio it seems we have a few things in common. Where we differ in opinions is in the title of his op-ed: “Root Cause of the ‘Ripped Up Deal' – Volume Discounts.”
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Dealership Minds

Cashflow Rules the Day

This owner/CFO developed ‘home-grown’ disciplines after watching his late dad struggle through the 1980s
By Mike Lessiter posted on October 3, 2024 | Posted in Best Practices, Operations & Finance
From the nondescript office at the original Brillion, Wis., store built in 1960s next to the family’s original farmstead, a few things about Robb Vanderloop come to mind.
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CNH Doubles Down on Precision Tech

CNH Doubles Down on Precision Tech

In this episode of On the Record, brought to you by Associated Equipment Distributors, we take a look at CNH Industrial’s goals for growing its precision business by 2030.

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Yetter Farm Equipment

Built on 90 years of expertise, Yetter Farm Equipment leads the agriculture industry in designing effective and innovative equipment for residue management, seedbed preparation, precision fertilizer placement, harvest attachments, strip-tillage, and more.
Machinery Scope

Machinery Scope

At Machinery Scope, we believe you deserve the best risk management solutions for your investments in heavy equipment. Since 2013, we have been proud to offer extended warranty, appraisals, and inspections. Machinery Scope is a family-owned business built on our experience in farming and equipment dealerships. We understand your business and provide a personalized and professional level of customer service. Machinery Scope has built a strong warranty product with our customers in mind, offering the same professional level of service from the time you get a quote, through the processing of a claim.
Farmers Edge

Farmers Edge

GROW.MORE.PRECISELY. We are dedicated to creating innovative agricultural practices that help growers boost crop production and improve sustainability. With cutting-edge hardware, powerful software and truly unbeatable support, we take pride in creating and delivering solutions that empower farmers around the world.
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