Industry News

Mahindra USA Donates Tractor for Education

Mahindra USA is providing a Mahindra 7060 Tier IV compliant tractor to Oklahoma State University Institute of Technology (OSUIT) for use in its Heavy Equipment and Vehicle Institute. OSUIT offers one of the leading technical programs in the nation providing highly trained future employees critical to the success of farm equipment dealers.
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Lessiter Elected to Board of Farm Equipment Manufacturers Assn.

During the 63rd Annual Fall Convention of the Farm Equipment Manufacturers Assn. on October 22, Mike Lessiter, Farm Equipment/Ag Equipment Intelligence, was elected to serve a three-year term on the Association's Board of Directors, representing the Supplier Section. Lessiter is president of Lessiter Publications, Inc., Brookfield, Wis., an agricultural media company founded by his parents, Frank and Pam, in 1981.
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Wider World of Business

Using Google Analytics to Fine-Tune Your Online Presence

Did you know that are currently more than 10 million websites linked up to Google Analytics? Google shared that figure in a recent report. While millions of sites have the software installed, there is currently no information available on whether site owners are using it effectively or at all. Sometimes, people are simply too pressed for time to bother or too intimidated by the interface to explore all the helpful data behind the curtain. But not to worry. There are a number of simple shortcuts and tips that can help you get to know Google Analytics in no time.
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Featured Product

Trelleborg Introduces IF900/65R46 TM1000 High Power Tire

Trelleborg will present the giant IF900/65R46 TM1000 High Power tire at the AGRITECHNICA exhibition taking place from November 10-16, 2013, in Hannover, Germany. The innovative TM1000 High Power tread design maximizes the tread width and ensures the widest footprint on the market, providing optimum pressure distribution and the utmost respect for the soil.
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Lessiter Publications Expands Ag Media Sales Team

Industry veteran, Darren Foster has joined Lessiter Publications' Ag Division as a Media Account Executive. Foster will support manufacturers across all Lessiter Ag Division properties, including Farm Equipment, Rural Lifestyle Dealer, Farm Catalog, No-Till Farmer, National No-Tillage Conference, Precision Farming Dealer and related e-media properties.
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