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    <item>
      <title>ONGOING COVERAGE: Right-to-Repair Impact on Dealers, Deere, Other OEMs</title>
      <description>On July 8, the Federal Trade Commission and the Attorneys General of Illinois, Arizona, Michigan, Minnesota and Wisconsin filed a joint motion in the Northern District of Illinois (Case No. 3:25-cv-50017) asking the court to enter a stipulated order that would resolve their right to repair lawsuit against Deere &amp; Co.</description>
      <content:encoded>
        <![CDATA[On July 8, the Federal Trade Commission and the Attorneys General of Illinois, Arizona, Michigan, Minnesota and Wisconsin filed a joint motion in the Northern District of Illinois (Case No. 3:25-cv-50017) asking the court to enter a stipulated order that would resolve their right to repair lawsuit against Deere & Co.&nbsp;]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/20002</guid>
      <pubDate>Wed, 08 Jul 2026 12:50:39 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/20002-ongoing-coverage-right-to-repair-impact-on-dealers-deere-other-oems</link>
    </item>
    <item>
      <title>Kubota Tractor Corporation Announces Charlie Kowalski as Vice President of Information Technology for U.S. Operations</title>
      <description>Kubota Tractor Corporation today announced the appointment of Charlie Kowalski as Vice President of Information Technology for its U.S. operations.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Kubota Tractor Corporation today announced the appointment of Charlie Kowalski as Vice President of Information Technology for its U.S. operations.</span></p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25458</guid>
      <pubDate>Wed, 08 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25458-kubota-tractor-corporation-announces-charlie-kowalski-as-vice-president-of-information-technology-for-us-operations</link>
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    <item>
      <title>Deere Reportedly Offers UAW 2-Year Contract Extension Through 2029</title>
      <description>According to news reports today from WQAD News 8, NEWS 7 KWWL, &amp; others, John Deere has offered the United Auto Workers a 2-year extension of its current labor contract that expires next year (2027), and is seeking a decision by Aug. 31.</description>
      <content:encoded>
        <![CDATA[<p>According to news reports today from WQAD News 8, NEWS 7 KWWL, & others, John Deere has offered the United Auto Workers a 2-year extension of its current labor contract that expires next year (2027), and is seeking a decision by Aug. 31.</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25457</guid>
      <pubDate>Tue, 07 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25457-deere-reportedly-offers-uaw-2-year-contract-extension-through-2029</link>
    </item>
    <item>
      <title>RDO Equipment Co. Announces Agreement to Acquire True North Equipment Locations</title>
      <description>RDO Equipment Co. today announced it has entered into a definitive agreement to acquire True North Equipment’s John Deere agriculture locations in North Dakota and Minnesota.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; widows: 2; word-spacing: 0px; display: inline !important; float: none;">RDO Equipment Co. today announced it has entered into a definitive agreement to&nbsp;acquire&nbsp;True North Equipment’s John Deere agriculture locations in North Dakota and Minnesota.</span></p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25455</guid>
      <pubDate>Tue, 07 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25455-rdo-equipment-co-announces-agreement-to-acquire-true-north-equipment-locations</link>
    </item>
    <item>
      <title>Horizon Ag &amp; Turf, Battle River Implements Announce Merger</title>
      <description>The addition of the Battle River Implement locations will bring Horizon Ag &amp; Turf's total locations up to 17 across Alberta.</description>
      <content:encoded>
        <![CDATA[<p>The addition of the Battle River Implement locations will bring Horizon Ag & Turf's total locations up to 17 across Alberta.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25450</guid>
      <pubDate>Tue, 07 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25450-horizon-ag-and-turf-battle-river-implements-announce-merger</link>
    </item>
    <item>
      <title>Continental Sells ContiTech to Lone Star Funds and Will Become a Tire Manufacturer </title>
      <description>Continental announced the sale of its ContiTech group sector to an affiliate of Lone Star Funds for €4.0 billion on July 4.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Continental announced the sale of its ContiTech group sector to an affiliate of Lone Star Funds for €4.0 billion on July 4.&nbsp;</span></p><br>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25442</guid>
      <pubDate>Mon, 06 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25442-continental-sells-contitech-to-lone-star-funds-and-will-become-a-pure-play-tire-manufacturer</link>
    </item>
    <item>
      <title>The Dos and Don'ts of Warranty Conversations</title>
      <author>jupchurch@lesspub.com</author>
      <description>Warranty conversations can strengthen customer trust—or damage it. Learn the communication habits that help set clear expectations, reduce frustration and lead to better outcomes.</description>
      <content:encoded>
        <![CDATA[<p>Warranty conversations can strengthen customer trust—or damage it. Learn the communication habits that help set clear expectations, reduce frustration and lead to better outcomes.</p><br>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25435</guid>
      <pubDate>Fri, 03 Jul 2026 09:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25435-the-dos-and-donts-of-warranty-conversations</link>
    </item>
    <item>
      <title>Farm Equipment's Best of the Web: July 3, 2026</title>
      <author>kschmidt@lessitermedia.com</author>
      <description>This Week's Lineup: Kubota Fuels Farmer Veterans' Next Chapter at NASCAR San Diego Weekend Through 'Geared to Give' Program Woods Equipment’s Old Glory Story Happy Semiquincentennial America! AI’s Impact on Dealership Processes Driverless Weeding Robots Bring a New Tool to Vermont Farms</description>
      <content:encoded>
        <![CDATA[<p>This Week's Lineup:</p>

<ul>
<li>Kubota Fuels Farmer Veterans' Next Chapter at NASCAR San Diego Weekend Through 'Geared to Give' Program</li>
<li>Woods Equipment’s Old Glory Story</li>
<li>Happy Semiquincentennial America!</li>
<li>AI’s Impact on Dealership Processes</li>
<li>Driverless Weeding Robots Bring a New Tool to Vermont Farms</li>
</ul>

<!--<p>The <strong>Best of the Web This Week</strong> series is brought to you by <a href="https://sf.ncmassociates.com/?utm_source=FarmBestofWeb&utm_medium=FarmBestofWeb&utm_campaign=JulyTrades" rel="sponsored noopener noreferrer" target="_blank">NCM Associates</a>.</p>-->]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25438</guid>
      <pubDate>Fri, 03 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25438-farm-equipments-best-of-the-web-july-3-2026</link>
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    <item>
      <title>VitalEdge Technologies Appoints Theresa Thomas as Executive Vice President of Strategic Partnerships</title>
      <description>VitalEdge Technologies, a leading global provider of dealer management solutions for the heavy equipment industry, today announced the appointment of Theresa Thomas as Executive Vice President of Strategic Partnerships, effective June 29.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">VitalEdge Technologies, a leading global provider of dealer management solutions for the heavy equipment industry, today announced the appointment of Theresa Thomas as Executive Vice President of Strategic Partnerships, effective June 29.</span></p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25432</guid>
      <pubDate>Thu, 02 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25432-vitaledge-technologies-appoints-theresa-thomas-as-executive-vice-president-of-strategic-partnerships</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/2026/06/30/tthom.webp?t=1783055038" type="image/png" medium="image" fileSize="1107572">
        <media:title type="plain">tthom.png</media:title>
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    </item>
    <item>
      <title>Top 10 Farm Equipment Industry Stories in June 2026</title>
      <description>In case you missed them, here are the most popular items on our website from the past month, June 2026.</description>
      <content:encoded>
        <![CDATA[In case you missed them, here are the most popular items on our website from the past month, June 2026.]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25436</guid>
      <pubDate>Wed, 01 Jul 2026 12:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25436-top-10-farm-equipment-industry-stories-in-june-2026</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/images/fe-top-10.webp?t=1746202826" type="image/png" medium="image" fileSize="140466">
        <media:title type="plain">fe-top-10.png</media:title>
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    </item>
    <item>
      <title>Associated Equipment Distributors Names Eric Wareham Vice President of Policy</title>
      <description>Associated Equipment Distributors (AED) is pleased to announce that Eric Wareham has joined the association as Vice President of Policy.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Associated Equipment Distributors (AED) is pleased to announce that Eric Wareham has joined the association as Vice President of Policy.</span></p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25437</guid>
      <pubDate>Wed, 01 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25437-associated-equipment-distributors-names-eric-wareham-vice-president-of-policy</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/2026/07/01/Eric-Wareham-Headshot.webp?t=1783055037" type="image/jpeg" medium="image" fileSize="155870">
        <media:title type="plain">Eric Wareham Headshot.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Crop Condition Regresses Slightly, Prices Remain Compressed</title>
      <description>According to the June 29, 2026 Crop Progress report from USDA, crop conditions are just shy of consensus estimates but are overall in good shape.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">According to the June 29, 2026 Crop Progress report from USDA, crop conditions are just shy of consensus estimates but are overall in good shape.&nbsp;</span></p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25428</guid>
      <pubDate>Mon, 29 Jun 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25428-crop-condition-regresses-slightly-prices-remain-compressed</link>
    </item>
    <item>
      <title>Lessiter Media Loses Beloved Contributing Editor, Dan Crummett</title>
      <author>jdobberstein@lessitermedia.com</author>
      <description>No-Till Farmer Editor Frank Lessiter said Dan made major contributions the magazine’s content for many years, first as a freelance writer before taking an expanded role at Lessiter Media in 2023 as a contributing editor.</description>
      <content:encoded>
        <![CDATA[No-Till Farmer Editor Frank Lessiter said Dan made major contributions the magazine’s content for many years, first as a freelance writer before taking an expanded role at Lessiter Media in 2023 as a contributing editor.]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25421</guid>
      <pubDate>Fri, 26 Jun 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25421-lessiter-media-loses-beloved-contributing-editor-dan-crummett</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/2026/06/26/IMG_3802-copy.webp?t=1782854983" type="image/jpeg" medium="image" fileSize="958603">
        <media:title type="plain">Dan Crummett.jpg</media:title>
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    <item>
      <title>The Equipment Biz is a Team Sport: Get in the Game</title>
      <author>mlessiter@lesspub.com</author>
      <description>“Ask not what the Summit can do for you, but what you can do for your fellow conference-goer …”</description>
      <content:encoded>
        <![CDATA[<p>“Ask not what the Summit can do for you, but what you can do for your fellow conference-goer …”</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/blogs/6/post/25418</guid>
      <pubDate>Fri, 26 Jun 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/blogs/6-opinions-columns/post/25418-the-equipment-biz-is-a-team-sport-get-in-the-game</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/2026/06/26/DMS-3.webp?t=1782490904" type="image/jpeg" medium="image" fileSize="117591">
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      <title>Farm Equipment's Best of the Web: June 26, 2026</title>
      <author>kschmidt@lessitermedia.com</author>
      <description>This Week's Lineup: Handshake Seals the Deal for Harry Ferguson &amp; Henry Ford Equipment Dealer reacts to Clarkson's Farms Challenges in Season 5 What Truly Creates a Positive Service Experience in the Ag Industry? AI Use in Agriculture Is Broad, But So Is Skepticism Kubota Fuels Farmer Veterans' Next Chapter at NASCAR San Diego Weekend Through 'Geared to Give' Program</description>
      <content:encoded>
        <![CDATA[<p>This Week's Lineup:</p>

<ul>
<li>Handshake Seals the Deal for Harry Ferguson & Henry Ford</li>
<li>Equipment Dealer reacts to Clarkson's Farms Challenges in Season 5</li>
<li>What Truly Creates a Positive Service Experience in the Ag Industry?</li>
<li>AI Use in Agriculture Is Broad, But So Is Skepticism</li>
<li>Kubota Fuels Farmer Veterans' Next Chapter at NASCAR San Diego Weekend Through 'Geared to Give' Program</li>
</ul>

<!--<p>The <strong>Best of the Web This Week</strong> series is brought to you by <a href="https://sf.ncmassociates.com/?utm_source=FarmBestofWeb&utm_medium=FarmBestofWeb&utm_campaign=JulyTrades" rel="sponsored noopener noreferrer" target="_blank">NCM Associates</a>.</p>-->]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25413</guid>
      <pubDate>Fri, 26 Jun 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25413-farm-equipments-best-of-the-web-june-26-2026</link>
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        <media:title type="plain">FE-THIS-WEEK.png</media:title>
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      <title>Diamond Mowers Strengthens Dealer Support Through Demo Days And Champion Training Events</title>
      <description>Diamond Mowers announced its annual Dealer Demo Days and Champion Training events, designed to provide hands-on learning opportunities for equipment dealers serving contractors, municipalities, forestry professionals, and land management crews.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Diamond Mowers&nbsp;<span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">announced its annual Dealer Demo Days and Champion Training events,&nbsp;<span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">designed to provide hands-on learning opportunities for equipment dealers serving contractors, municipalities, forestry professionals, and land management crews.</span></span></span></p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25417</guid>
      <pubDate>Thu, 25 Jun 2026 14:29:20 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25417-diamond-mowers-strengthens-dealer-support-through-demo-days-and-champion-training-events</link>
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    <item>
      <title>John Fulton Named as a CFAES Dean’s Chair</title>
      <description>John Fulton has been appointed as a Dean’s Chair in The Ohio State University College of Food, Agricultural, and Environmental Sciences.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">John Fulton has been appointed as a Dean’s Chair in The Ohio State University College of Food, Agricultural, and Environmental Sciences.</span></p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25412</guid>
      <pubDate>Thu, 25 Jun 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25412-john-fulton-named-as-a-cfaes-deans-chair</link>
    </item>
    <item>
      <title>DataPoint: Impact Iran Conflict Will Have on Farm Net Income</title>
      <author>kschmidt@lessitermedia.com</author>
      <description>According to the latest Dealer Sentiments report, dealers say price contribution was up about 1.5% year-over-year compared to up about 1% the month prior.</description>
      <content:encoded>
        <![CDATA[According to the latest Dealer Sentiments report, dealers say price contribution was up about 1.5% year-over-year compared to up about 1% the month prior.]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25407</guid>
      <pubDate>Wed, 24 Jun 2026 08:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25407-datapoint-impact-iran-conflict-will-have-on-farm-net-income</link>
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        <media:title type="plain">DataPoint- Impact Iran Conflict Will Have on Farm Net Income.jpg</media:title>
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    <item>
      <title>Where’s the Class in Class-Action?</title>
      <author>mlessiter@lesspub.com</author>
      <description>Class-action 101 and observations on the race by attorneys and their subcontractors to get an even larger piece of John Deere’s $99 million settlement intended for farmers.</description>
      <content:encoded>
        <![CDATA[<p>Class-action 101 and observations on the race by attorneys and their subcontractors to get an even larger piece of John Deere’s $99 million settlement intended for farmers.</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/blogs/6/post/25410</guid>
      <pubDate>Wed, 24 Jun 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/blogs/6-opinions-columns/post/25410-wheres-the-class-in-class-action</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/2025/08/19/Mike-Drop-With-Mike-Lessiter.webp?t=1755877971" type="image/png" medium="image" fileSize="215258">
        <media:title type="plain">Mike-Drop-With-Mike-Lessiter.png</media:title>
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    <item>
      <title>FIRST LOOK: Kinze &amp; Yetter Launch Falcon SF700 Strip-Till System</title>
      <author>nnewman@lessitermedia.com</author>
      <description>Kinze and Yetter unveiled the new Falcon SF700 strip-till system at the Kinze Innovation Day in Williamsburg Iowa, Tuesday, June 23. Andy Thompson, strip-till product director for Yetter, and Todd Kniffen, senior VP of engineering, introduced the new unit to over 150 farmers in attendance.</description>
      <content:encoded>
        <![CDATA[<p>Kinze and Yetter unveiled the new Falcon SF700 strip-till system at the Kinze Innovation Day in Williamsburg Iowa, Tuesday, June 23. Andy Thompson, strip-till product director for Yetter, and Todd Kniffen, senior VP of engineering, introduced the new unit to over 150 farmers in attendance.</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25409</guid>
      <pubDate>Wed, 24 Jun 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25409-first-look-kinze-and-yetter-launch-falcon-sf700-strip-till-system</link>
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    <item>
      <title>Dealer Panel: Facility Projects That Maximize Operational Efficiency</title>
      <description>Dealership of the Year Alumni Leo Johnson, Johnson Tractor, 2025. He’s joined by FarmEquipment Dealer Hall of Famer and owner of B&amp;G Equipment, Tim Brannon.</description>
      <content:encoded>
        <![CDATA[<p>Dealership of the Year Alumni Leo Johnson, Johnson Tractor, 2025. He’s joined by Farm<br>Equipment Dealer Hall of Famer and owner of B&G Equipment, Tim Brannon.</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25398</guid>
      <pubDate>Tue, 23 Jun 2026 10:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25398-dealer-panel-facility-projects-that-maximize-operational-efficiency</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/2026/06/17/Alex-German-(1).webp?t=1782245292" type="image/png" medium="image" fileSize="216650">
        <media:title type="plain">Alex German (1).png</media:title>
      </media:content>
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    <item>
      <title>Dealers Report Pricing Up 1.5% vs. Last Year</title>
      <author>kschmidt@lessitermedia.com</author>
      <description>According to the latest Dealer Sentiments report, dealers say price contribution was up about 1.5% year-over-year compared to up about 1% the month prior.</description>
      <content:encoded>
        <![CDATA[According to the latest Dealer Sentiments report, dealers say price contribution was up about 1.5% year-over-year compared to up about 1% the month prior.]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25406</guid>
      <pubDate>Tue, 23 Jun 2026 08:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25406-dealers-report-pricing-up-15-vs-last-year</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/images/otr/episodes/2026/06-19-2026/Dealers-Report-Pricing-Up-1.5-vs.-Last-Year.webp?t=1783055038" type="image/jpeg" medium="image" fileSize="376096">
        <media:title type="plain">Dealers Report Pricing Up 1.5% vs. Last Year.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>General Session: How to Unlock the Power of Critical Thinking in Equipment Dealerships</title>
      <description>Bryan Arzani’s CODE framework, developed over the last 17 years, shifts from a“directions model” to one of strategic guidance to get teams to analyze, adapt and act withconfidence.</description>
      <content:encoded>
        <![CDATA[<p>Bryan Arzani’s CODE framework, developed over the last 17 years, shifts from a<br>“directions model” to one of strategic guidance to get teams to analyze, adapt and act with<br>confidence.</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25397</guid>
      <pubDate>Mon, 22 Jun 2026 10:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25397-general-session-how-to-unlock-the-power-of-critical-thinking-in-equipment-dealerships</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/Dealership Minds Summit/Bryan-Azrani.webp?t=1782148753" type="image/png" medium="image" fileSize="115399">
        <media:title type="plain">Bryan Azrani.png</media:title>
      </media:content>
    </item>
    <item>
      <title>Number of Big Dealers Drops in 2026</title>
      <author>kschmidt@lessitermedia.com</author>
      <description>As consolidation continues to impact the ag equipment industry, the number of big dealers in North America dropped again for the 4th year in a row in 2026.</description>
      <content:encoded>
        <![CDATA[As consolidation continues to impact the ag equipment industry, the number of big dealers in North America dropped again for the 4th year in a row in 2026.]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25405</guid>
      <pubDate>Mon, 22 Jun 2026 08:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25405-number-of-big-dealers-drops-in-2026</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/images/otr/episodes/2026/06-19-2026/Number-of-Big-Dealers-Drops-in-2026.webp?t=1783371924" type="image/jpeg" medium="image" fileSize="857295">
        <media:title type="plain">Number of Big Dealers Drops in 2026.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Dealers Gather for Inaugural AI Workshop &amp; Networking Event</title>
      <author>nnewman@lessitermedia.com</author>
      <description>Leaders from AgRevolution, Agriteer, Young’s Equipment, LoneStar Ag, KanEquip and more gathered in Rosemont, Ill., for the inaugural ViNE Event, hosted by the Vi by visorPRO team.</description>
      <content:encoded>
        <![CDATA[Leaders from AgRevolution, Agriteer, Young’s Equipment, LoneStar Ag, KanEquip and more gathered in Rosemont, Ill., for the inaugural ViNE Event, hosted by the Vi by visorPRO team.]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25404</guid>
      <pubDate>Sun, 21 Jun 2026 08:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25404-dealers-gather-for-inaugural-ai-workshop-and-networking-event</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/images/otr/episodes/2026/06-19-2026/Dealers-Gather-for-Inaugural-AI-Workshop--Networking-Event.webp?t=1782800019" type="image/png" medium="image" fileSize="544096">
        <media:title type="plain">Dealers-Gather-for-Inaugural-AI-Workshop-&amp;-Networking-Event.png</media:title>
      </media:content>
    </item>
    <item>
      <title>Compeer Financial Teams Up with PepsiCo on Strip-Till Equipment Financing</title>
      <author>kschmidt@lessitermedia.com</author>
      <description>On June 11, Compeer Financial announced it was teaming up with PepsiCo and other industry partners to offer a pilot leasing program for strip-till equipment, helping offset upfront financial costs for farmers implementing soil conservation practices on their farms.</description>
      <content:encoded>
        <![CDATA[On June 11, <a href="https://edge.prnewswire.com/c/link/?t=0&l=en&o=4708600-1&h=2849405381&u=https%3A%2F%2Fwww.compeer.com%2F&a=Compeer+Financial" id rel="noopener noreferrer" target="_blank">Compeer Financial</a> announced it was teaming up with PepsiCo and other industry partners to offer a pilot leasing program for strip-till equipment, helping offset upfront financial costs for farmers implementing soil conservation practices on their farms.
]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25403</guid>
      <pubDate>Sat, 20 Jun 2026 08:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25403-compeer-financial-teams-up-with-pepsico-on-strip-till-equipment-financing</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/images/otr/episodes/2026/06-19-2026/Compeer-Financial-Teams-Up-with-PepsiCo-on-Strip-Till-Equipment-Financing.webp?t=1782568164" type="image/jpeg" medium="image" fileSize="403107">
        <media:title type="plain">Compeer Financial Teams Up with PepsiCo on Strip-Till Equipment Financing.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>General Session: Dealership Shark Tank</title>
      <description>Mark Reid, co-founder of Opervia and CEOof Atlantic Tractor, pitches his all-in-one software platform, Alex German, CEO of German-Bliss Kubota, details DealerTech Solutions’ suite of AI tools that are purpose-built for farm equipment dealerships,</description>
      <content:encoded>
        <![CDATA[<p>Mark Reid, co-founder of Opervia and CEO<br>of Atlantic Tractor, pitches his all-in-one software platform, Alex German, CEO of German-Bliss Kubota, details DealerTech Solutions’ suite of AI tools that are purpose-built for farm equipment dealerships,</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25395</guid>
      <pubDate>Fri, 19 Jun 2026 10:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25395-general-session-dealership-shark-tank</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/2026/06/17/Alex-German.webp?t=1782245321" type="image/png" medium="image" fileSize="279704">
        <media:title type="plain">Alex German.png</media:title>
      </media:content>
    </item>
    <item>
      <title>Making Strip-Till More Affordable, Big Dealer List Contracts</title>
      <author>kschmidt@lessitermedia.com</author>
      <description>In this episode of On the Record, brought to you by Associated Equipment Distributors, we look at Compeer Financial and PepsiCo’s pilot program to help lower the cost of strip-till equipment for farmers.</description>
      <content:encoded>
        <![CDATA[In this episode of On the Record, brought to you by <a href="https://aednet.org/" rel="noopener noreferrer" target="_blank">Associated Equipment Distributors</a>, <span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">we look at Compeer Financial and PepsiCo’s pilot program to help lower the cost of strip-till equipment for farmers.</span>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25401</guid>
      <pubDate>Fri, 19 Jun 2026 08:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25401-making-strip-till-more-affordable-big-dealer-list-contracts</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/images/otr/episodes/2026/06-19-2026/Making-Strip-Till-More-Affordable-Big-Dealer-List-Contracts.webp?t=1781879842" type="image/jpeg" medium="image" fileSize="1078183">
        <media:title type="plain">Making Strip-Till More Affordable, Big Dealer List Contracts.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Farm Equipment's Best of the Web: June 19, 2026</title>
      <author>kschmidt@lessitermedia.com</author>
      <description>This Week's Lineup: 10 Innovators Who Transformed American Farming Over 250 Years Listen to the 2026 Growing Season Farm Playlist CNH's New Management Structure Can Both Case &amp; New Holland Survive | Tractor Therapy Podcast Made for Only a Year, Tillsoil 18-30 a Rare Breed A Decade of Opportunity Awaits for Off-Highway Electrification</description>
      <content:encoded>
        <![CDATA[<p>This Week's Lineup:</p>

<ul>
<li>10 Innovators Who Transformed American Farming Over 250 Years</li>
<li>Listen to the 2026 Growing Season Farm Playlist</li>
<li>CNH's New Management Structure Can Both Case & New Holland Survive | Tractor Therapy Podcast</li>
<li>Made for Only a Year, Tillsoil 18-30 a Rare Breed</li>
<li>A Decade of Opportunity Awaits for Off-Highway Electrification</li>
</ul>

<!--<p>The <strong>Best of the Web This Week</strong> series is brought to you by <a href="https://sf.ncmassociates.com/?utm_source=FarmBestofWeb&utm_medium=FarmBestofWeb&utm_campaign=JulyTrades" rel="sponsored noopener noreferrer" target="_blank">NCM Associates</a>.</p>-->]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25399</guid>
      <pubDate>Fri, 19 Jun 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25399-farm-equipments-best-of-the-web-june-19-2026</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/images/logos/FE-THIS-WEEK.webp?t=1642011406" type="image/png" medium="image" fileSize="68486">
        <media:title type="plain">FE-THIS-WEEK.png</media:title>
      </media:content>
    </item>
    <item>
      <title>Vanderloop Co-owner Carey Vanderloop Passes Away </title>
      <description>Carey L. Vanderloop, 59, third-generation co-owner of Vanderloop Equipment, passed away peacefully on Saturday, June 6, 2026, after a brief but courageous battle with cancer.</description>
      <content:encoded>
        <![CDATA[<p>Carey L. Vanderloop, 59, third-generation co-owner of Vanderloop Equipment, passed away peacefully on Saturday, June 6, 2026, after a brief but courageous battle with cancer.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25400</guid>
      <pubDate>Thu, 18 Jun 2026 12:55:12 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25400-vanderloop-co-owner-carey-vanderloop-passes-away</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/2026/06/18/Carey-Vanderloop-1966-2026.webp?t=1782245321" type="image/jpeg" medium="image" fileSize="63096">
        <media:title type="plain">Carey-Vanderloop-1966-2026.jpg</media:title>
      </media:content>
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