Product Innovations & Introductions

Dealers Need a Dollars & 'Sense' Approach to Sell No-Till Attachments

Trash talk has gone from the playing field to the cornfield, at least when it comes to selling no-till planter attachments. But it's not the kind of trash talk you'll hear on the television on Sunday afternoons. Instead, it's an earnest conversation about getting crop residue out of the way so the planter can place seed at the right depth and with the proper soil contact so the crop gets up and out of the ground quickly.


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AE50 Awards Recognize Farm Machinery Innovation

The mantra "innovate or die"? applies to practically every industry. However, nowhere is it more fitting than in agriculture, where it has a double meaning. As the world's population increases and arable land is depleted, innovative equipment and farming techniques will not only keep the industry solvent and moving forward, it will also help keep the growing population fed.
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