Articles Tagged with ''farm equipment''

Forecast & Trends

Rising Material Costs, Rising Product Pricing

With their most recent earnings reports, each of the major farm equipment manufacturers easily surpassed analysts’ projections for revenues and raised their forecasts for the remainder of 2011. With the rising costs of materials and the additional outlays associated with Tier 4 interim engines, the equipment makers also expect to increase product pricing before the year is out.
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The Business of Selling

Sitting in the Dealership

In response to my first article in Farm Equipment, I received the following e-mail from a dealer that summarizes many of the trials and tribulations afflicting ag dealers and their sales management team in this time of prosperity.
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