Neil Messick, Co-Owner, and Brian Messick, President, discuss how they approach marketing, engaging the community and creating a family atmosphere. Hosting “Touch a Tractor” events and creating huge Christmas light displays as a fundraiser for local charities helps Messick’s connect with the community. Treating employees like family has led to company golf outings, picnics, ice cream days and intentional relationship building.
The Dealership of the Year video series is brought
to you by Associated Equipment Distributors.
Associated Equipment Distributors — the leading association in North America for the equipment distribution industry. Explore the 2027 AED Summit which will include over 200 exhibitors, 40+ breakout sessions, motivational keynote speakers, and networking with industry leaders. Additionally, don't miss the upcoming conferences, such as the Leadership Conference and Women in Equipment Conference. Contact us for more information about how you can register for these events.
