With 3 locations in a triangle about 40 miles apart in the southern end of the San Joaquin Valley, Kern Machinery learned quickly that they were inadvertently competing with one another for customers. Clayton Camp, president of Kern Machinery of Bakersfield, Calif., talks about the discovery of this situation and how the dealership has changed it's structure.
In 2007, they removed the position of store manager and instead created a new position of aftermarket manager (Charlie Moe) to whom the parts and service managers report. The sales managers at each store report to a general sales manager (Larry Sitzman).
This interview is part of the Dealership Minds Video Series brought to you by Charter Software.
Lighting the Path Toward Excellence
Years with Organization: 31. Joined as store manager at Buttonwillow location after initially working in the family’s farming operation.
Role: “The most important thing is to represent the customers, employees and the owners, and doing what’s best for all on a daily basis. If you can explain something simply in a way that makes sense for the best interests of all three, you have a chance of success. If I can’t explain it in plain terms, maybe it’s not a good position.”