Farm Equipment editors encounter a variety of articles, social media posts, podcasts and videos that offer a unique look at various aspects of our great farm machinery industry. Here is our favorite content from the past week from across the web:


The Women in The Field (ft. Catie Beauchamp)

Check out this video from Parallel Ag, where Catie Beauchamp talks about what separates a real partner from a vendor, why culture is how you respond and not what you say, where safety actually breaks down in a harvest operation, raising daughters in this industry, and the advice she'd give any young woman coming out of school. 


Great Marketing Isn't About Being the Best; It's About Being Remembered

In this clip from the Turnin Dirt Podcast, Chris Yang discusses why humor and creativity capture attention and how the right message can leave a lasting impression on an audience.


Breaking Down the Myths and Facts about Being an ESOP Company

Curious about what it actually means to work for an ESOP company? Check out this LinkedIn Post from H&R Agri-Power as they breakdown the myths and facts of 100% employee ownership. 


AGCO Bring Fendt and Massey Ferguson Machinery to SquadBuilt's 'American Farming 2' Mobile Game

AGCO Corporation announced officially licensed equipment from its Fendt™ and Massey Ferguson™ brands will be featured in "American Farming 2", the free-to-play mobile farming simulation game from developer SquadBuilt Inc. 

AGCO screenshot


Greg's 44 Sales Truths

Check out this blog from Greg Martinelli where he shares ideas and concepts that come from his years of selling, managing salespeople, leading sales teams and running a sales training service. 

Greg Martinelli

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