Items Tagged with 'AGCO'

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Special Report

Is Farmers’ Traditional Loyalty to Ag Equipment Colors Fading?

The loyalty that farmers hold for their preferred brand of ag equipment took a sharp turn downward in 2020. Is this a reflection of how they feel today about the equipment itself or are their changing attitudes based on the general malaise in the ag industry?
Since the editors of Farm Equipment and Ag Equipment Intelligence launched the first brand loyalty study of farm machinery in late 2010 and followed it up with subsequent studies in 2014 and 2017, the allegiance and positive perception that farmers held for “their brand” continually grew.
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AGCO Factory Makes Face Shields; JCB Helps Feed the Vulnerable

Engineers at AGCO’s Beauvais plant in northern France have started assembling face shields instead of tractors using a newly-installed additive or 3D printing system to produce the frame. The shields are destined for a local hospital in response to an industrial campaign to meet immediate demand for 13,000 units at 94 hospitals and medical centers across France.
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