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What Caught Your Attention in 2016?

Read these summaries of the ‘most-viewed’ content via Farm Equipment’s Digital Media offering — over the first 8 months of the year.
As editors, it’s our job to know, and deliver on, the news, topics and ideas that are most relevant to the farm equipment industry. Unlike years past, the prevalence of analytics in today’s world allows us to take a first-hand look at the information-consumption habits of our audience.
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Customer Demands Drive Equipment Innovations

Farm equipment manufacturers are responding to and, in some cases, anticipating farmers’ needs in designing new products. This was evident in the many new developments rolled out during the 2016 Farm Progress Show.
Not only did Farm Equipment editors carry out their traditional duties of digging for the newest and most innovative products at this year’s Farm Progress Show, but this time we dug a little deeper. This year we spent additional time with exhibitors to get their take on what’s driving new equipment designs and developments and how they’re responding to what they’re hearing from their dealers and customers.
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Manufacturers Showcase Innovations at Summer Farm Shows

For the 2015 Farm Progress Show held in Decatur, Ill., Farm Equipment sent 12 staffers to scope out booths and interview manufacturers to find the latest new product innovations and advancements. With a mix of incremental innovations and new products, the show delivered an array of new precision farming technology, tires, tillage equipment, tractors and much more.
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