Items Tagged with 'farm equipment history'

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A Dealer’s Role in NFL History

A trip to the National Football Hall of Fame reinforces how auto dealers learned retail & service best practices from their implement dealer counterparts

A trip to the National Football Hall of Fame reinforced how the auto world learned how to retail and service customers from its implement dealer counterparts


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Guiding Our Way for 20 Years

Historic memo charted the course for Farm Equipment & is still used today as guiding principles for staff
Shortly after Lessiter Media acquired Farm Equipment from Cygnus Business Media in 2004, Editor/Publisher Mike Lessiter spent a day in Fort Atkinson, Wis., getting the “lay of the land” from Cygnus editors and sales staff.
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Looking Back: RDO Equipment’s Take on the Last 55 Years

A Look Back on Farm Equipment History with: Daryl Shelton, RDO Equipment Co.’s Executive Vice President of the Agriculture Division, Fargo, N.D. (Farm Equipment Dealership of the Year Alumni Group)
In some ways, the dealer’s business is completely different; in others, it’s entirely the same. It’s all about the people who farm the land.
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