Farm Equipment editors encounter a variety of articles, social media posts, podcasts and videos that offer a unique look at various aspects of our great farm machinery industry. Here is our favorite content from the past week. The Best of the Web This Week series is brought to you by CLEANFIX.
As our small company grew and org charts were redefined, sales management was off-loaded from my plate last year to create more capacity for strategy and vision. And probably not unlike transitions at your dealerships, I work hard every day not to stick my nose back in. Michael Ellis, director of sales, is managing me through the weaning stage.
As with any merger or acquisition, the rolled-up organization often finds a hodgepodge of shortline equipment. If those lines are not in conflict with the major-line's products, they almost assuredly will compete with another shortline product in the mix. In the first few weeks of the merger, Precision Equipment was already at work discussing shortline rationalization.
The major lines' push for brand-pure dealers has been grappled with for decades. For some, the debate comes down to a matter of loyalty, efficiency and economics. For others, having hands tied on being able to sell what the customer wants hinders both market penetration and encourages customers to shop elsewhere.
Dave Dahms, CFO, VP of Finance & Administration for Precision Equipment (headquartered in Muscatine, Iowa), discusses the process of getting the major line's approval to keep them in the loop.
The secret to shortline farm equipment manufacturers' success has always been being more inventive and staying a step ahead of their full-line ag equipment competitors when it comes to products and technology. To stay in the game, they've had to bring something different — something better — to the table to set themselves apart from the big boys.
Frustrated by seeing his invention bastardized at two major-lines, corn grower/researcher Marion Calmer set out to start his own specialty equipment business -- one in which every customer is given his cell phone during harvest and invited to call him.
In this episode of On the Record, brought to you by Associated Equipment Distributors, Jason Webster, commercial agronomist with PTI Farm, breaks the results of PTI Farm’s 2024 HIgh Speed Planting Corn Study.
Built on 90 years of expertise, Yetter Farm Equipment leads the agriculture industry in designing effective and innovative equipment for residue management, seedbed preparation, precision fertilizer placement, harvest attachments, strip-tillage, and more.
At Machinery Scope, we believe you deserve the best risk management solutions for your investments in heavy equipment. Since 2013, we have been proud to offer extended warranty, appraisals, and inspections. Machinery Scope is a family-owned business built on our experience in farming and equipment dealerships. We understand your business and provide a personalized and professional level of customer service. Machinery Scope has built a strong warranty product with our customers in mind, offering the same professional level of service from the time you get a quote, through the processing of a claim.
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