Mike Lessiter

Mike Lessiter

Mike Lessiter, a second-generation ag journalist, has been Editor/Publisher of Farm Equipment since 2004. He has covered business-to-business operations, manufacturing, and marketing topics since 1992 and has held various roles with the Farm Equipment Manufacturers Assn. and the Assn. of Equipment Manufacturers. Mike is a graduate of the University of Wisconsin-Madison and was named president of Lessiter Media in 2007.

Contact: mlessiter@lessitermedia.com

ARTICLES

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Green and Gold: A Farm Equipment Film Review

After huddling up with his dad for movie night, Farm Equipment’s Mike Lessiter ‘breaks down’ the football, farming & business drama on the eve of the NFL season.
After huddling up with his dad for movie night, Farm Equipment’s Mike Lessiter ‘breaks down’ the football, farming & business drama on the eve of the NFL season.
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Time to Move Your Circle

Sometimes you’ve just got to get out of your own head.
For the first time in years, I attended a business media summit in Washington D.C. I was the only ag guy in a room full of mostly financial publishers. I hung around an extra day this time to see organizations that might be out of our normal field of vision. While AEM and AED are working on national machinery business issues, I wanted to hear from some groups who might not show up on your radar since their missions are tangential to your business.
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