Warranty conversations can strengthen customer trust—or damage it. Learn the communication habits that help set clear expectations, reduce frustration and lead to better outcomes.
VitalEdge Technologies, a leading global provider of dealer management solutions for the heavy equipment industry, today announced the appointment of Theresa Thomas as Executive Vice President of Strategic Partnerships, effective June 29.
No-Till Farmer Editor Frank Lessiter said Dan made major contributions the magazine’s content for many years, first as a freelance writer before taking an expanded role at Lessiter Media in 2023 as a contributing editor.
Diamond Mowers announced its annual Dealer Demo Days and Champion Training events, designed to provide hands-on learning opportunities for equipment dealers serving contractors, municipalities, forestry professionals, and land management crews.
At the 2026 Farm Progress Show, Colin Rush, Vice President of Sales and Marketing with Bourgault Industries, details the Canadian manufacturer's newly announced partnership with CNH.
Since 1980, A&I Products has become a leading manufacturer and wholesale distributor of aftermarket replacement parts for the agricultural, turf, and industrial equipment markets. A&I Products' experience and expertise has greatly contributed to the company's reputation as a top supplier of quality, reasonably priced parts. Founded with roots as a small machine shop and repair facility, the company made the transition by manufacturing new parts to replace those that were identified as commonly needing repair. Throughout the 1980s, the company quickly garnered a reputation for offering quality parts at a reasonable price.
Built on 90 years of expertise, Yetter Farm Equipment leads the agriculture industry in designing effective and innovative equipment for residue management, seedbed preparation, precision fertilizer placement, harvest attachments, strip-tillage, and more.
At Machinery Scope, we believe you deserve the best risk management solutions for your investments in heavy equipment. Since 2013, we have been proud to offer extended warranty, appraisals, and inspections. Machinery Scope is a family-owned business built on our experience in farming and equipment dealerships. We understand your business and provide a personalized and professional level of customer service. Machinery Scope has built a strong warranty product with our customers in mind, offering the same professional level of service from the time you get a quote, through the processing of a claim.