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Full-Time Dealer Agronomists: Western Sales’ ‘Eureka’ Moment

This innovator shares this Deere dealership’s reasons for entering agronomy in 2010 (today with 6 ‘in-house’ agronomists) and their trademarked services for data management, field zoning, prescriptions and scouting.
By Devin Dubois posted on April 6, 2016 | Posted in Best Practices, Department Management, Precision Ag Sales & Service
The reason we got into agronomic services 6 years ago was after a good equipment customer of ours made the decision to get into an air drill with variable-rate seeding capability. He’d gone to an independent agronomist who developed a seeding prescription with both a nutrient and seed variation. When that farmer took that prescription, got into the cab and plugged it in as he was told to do, it didn’t work.
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Two Perspectives on Strip-Tillage

Dealers: Solid Potential for Growth in Sales & Service

Succeeding in this niche market goes beyond simply selling the equipment. It requires changes from both the dealer and the grower.
By Dave Kanicki posted on April 6, 2016 | Posted in Precision Ag Sales & Service, Niche Equipment Markets
Chris Hopkins has been selling strip-till equipment and helping growers polish their strip-till skills for the past 8 years. He says that once they get the hang of it, they almost always stick with it because they can see its inherent benefits almost immediately. Convincing farmers to work with it in the first place is the bigger challenge.
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Two Perspectives on Strip-Tillage

Growers: Supporting Strip-Till Goes Beyond the Machinery

Farmers see growth opportunities for dealers who understand strip-till as a sustainable system and can articulate the benefits of this niche practice.
By Jack Zemlicka posted on April 6, 2016 | Posted in Precision Ag Sales & Service, Niche Equipment Markets
Kicking the tires on a new tractor or scheduling seasonal maintenance for a combine or planter are common necessities that keep farmers coming through the doors of their local farm equipment dealership.
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Two Perspectives on Strip-Tillage

April 6, 2016 | Posted in Precision Ag Sales & Service, Niche Equipment Markets
Strip-till can be a difficult term to define because it can have multiple meanings and interpretations depending on the region or objectives with the specialized farming practice. But at its core, strip-till is about seedbed preparation and tilling a narrow path of soil to create an ideal pocket for planting. Selecting the right equipment and understanding the agronomic aspects of the practice are essential to success, both for farmers adopting the system and dealers supporting it.
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PFD Summit: Developing Privacy Policies to Protect Customer Data

Solid privacy policies can ease tensions between dealers and their customers relating to data management and protect dealers from potential liability cases.
By Jaime Elftman posted on March 12, 2016 | Posted in Best Practices, Precision Ag Sales & Service
Alongside the benefits of evolving technology and increasingly in-depth data collection, come increased risks that can create tension between dealers and their customers. To allay potential customer concerns, dealers and manufacturers must answer these questions: Who owns the data? Who can access it today and in the future?
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A&I Products

Since 1980, A&I Products has become a leading manufacturer and wholesale distributor of aftermarket replacement parts for the agricultural, turf, and industrial equipment markets. A&I Products' experience and expertise has greatly contributed to the company's reputation as a top supplier of quality, reasonably priced parts. Founded with roots as a small machine shop and repair facility, the company made the transition by manufacturing new parts to replace those that were identified as commonly needing repair. Throughout the 1980s, the company quickly garnered a reputation for offering quality parts at a reasonable price.

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Yetter Farm Equipment

Built on 90 years of expertise, Yetter Farm Equipment leads the agriculture industry in designing effective and innovative equipment for residue management, seedbed preparation, precision fertilizer placement, harvest attachments, strip-tillage, and more.
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Machinery Scope

At Machinery Scope, we believe you deserve the best risk management solutions for your investments in heavy equipment. Since 2013, we have been proud to offer extended warranty, appraisals, and inspections. Machinery Scope is a family-owned business built on our experience in farming and equipment dealerships. We understand your business and provide a personalized and professional level of customer service. Machinery Scope has built a strong warranty product with our customers in mind, offering the same professional level of service from the time you get a quote, through the processing of a claim.
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